Sofit Soya Protein 1000ml

0 reviews
Smart Rank ⓘ 72/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Naturally sugar-free vegan drink enriched with plant protein, fibers, vitamins, and calcium
  • Lactose and gluten-free, perfect for individuals with dietary restrictions
  • Ideal for vegans, vegetarians, and those seeking a healthy plant-based alternative
  • No added sugars or artificial preservatives, a rich source of essential nutrients

Market-Based Score (India)

66/100 (3.30/5)
Decent
Sofit Soya Drink is well-positioned in the growing health beverage market in India.

Reviews across marketplaces

PlatformRatingReviews
amazon 4★ 2,993
Total / Avg 4.00★ 2,993
Consensus: 4.00★ from 2,993 total reviews
Rs.141.00 Rs.155.00
Best price from Amazon.in Amazon.in
Key Features
Category Vegan Drink
Key Ingredients Soya, Plant Protein, Dietary Fibers, Vitamins, Calcium
Dietary Restrictions Lactose Free, Gluten Free, Preservatives Free
Price 155.0000
Pros Rich source of plant protein and dietary fibers
Cons Not suitable for individuals with soy allergies
Target Audience Vegans, Vegetarians, Lactose Intolerant, Gluten Sensitive
Details

Key Features: - Naturally sugar-free - Vegan drink made from soya - Enriched with plant protein, dietary fibers, vitamins, and calcium - Lactose-free and gluten-free - Free from preservatives
For whom: - Individuals looking for a healthy and plant-based drink alternative - Vegans and vegetarians - Individuals with lactose intolerance or gluten sensitivity
Pros: - Rich source of plant protein and dietary fibers - Enriched with essential vitamins and calcium - Suitable for individuals with dietary restrictions - No added sugars or artificial preservatives
Cons: - May not be suitable for individuals with soy allergies - Some individuals may not enjoy the taste of soya-based drinks

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's features align well with current consumer preferences for health and wellness. FMCG, MarketResearch
Brand Strength 20 14 Sofit is recognized for its health-oriented products, appealing to health-conscious consumers. IDC, Euromonitor
Category Momentum 20 15 The demand for healthy beverages is growing rapidly in India, especially plant-based options. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but may be perceived as premium compared to traditional drinks. Statista, Nielsen
Competition 10 3 The market has several competitors, but few offer a similar health profile. Euromonitor, IDC
Use-case Advantage 5 4 Ideal for health-focused consumers, but limited appeal for casual drinkers. Mintel, FMCG
Final Market Score 100 66/100 (3.30/5) Sofit Soya Drink is well-positioned in the growing health beverage market in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's features align well with current consumer preferences for health and wellness.
    Sources: FMCG, MarketResearch
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Sofit is recognized for its health-oriented products, appealing to health-conscious consumers.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for healthy beverages is growing rapidly in India, especially plant-based options.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but may be perceived as premium compared to traditional drinks.
    Sources: Statista, Nielsen
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: The market has several competitors, but few offer a similar health profile.
    Sources: Euromonitor, IDC
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for health-focused consumers, but limited appeal for casual drinkers.
    Sources: Mintel, FMCG
Summary
Sofit Soya Drink is well-positioned in the growing health beverage market in India.

Quick Compare

Sofit Soya Protein 1000ml
Rs.155.00
Dlecta Cheese Block 200g
Rs.170.00
Amul Masti Spiced Butter Milk Tetra Pack 1 Litre
Rs.70.00
Amul Cheese 20 Slices 400 g
Rs.275.00

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.141.00 Rs.155.00

GO TO STORE GO TO STORE

Sofit Soya Drink Naturally Sugar Free, 1000ml| Vegan Drink |Enriched with plant protein, dietary fibers, vitamins and calcium | Lactose Free | Gluten Free | Preservatives Free

Estimated Delivery: 2-3 days
In Stock COD

Reviews (0)

Write a review

Bad Good
Note: HTML is not translated!
0/1000 characters
Best price
Rs.141.00 Rs.155.00