So Good Unsweetened Soy 4L 4 L

0 reviews
Smart Rank ⓘ 71/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Perfect for lactose intolerant individuals seeking a dairy-free option
  • Ideal for those on a plant-based diet looking for a healthy beverage
  • Versatile for use in cooking or as a standalone drink; low in calories
  • Free from artificial additives, a good source of plant-based protein

Market-Based Score (India)

66/100 (3.30/5)
Decent
So Good offers a healthy, dairy-free option but faces stiff competition in a growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4★ 842
Total / Avg 4.00★ 842
Consensus: 4.00★ from 842 total reviews
Rs.493.00 Rs.580.00
Best price from Amazon.in Amazon.in
Key Features
Category Beverage
Type Soy Beverage
Volume 4 L (4 x 1000 ml)
Dietary Lactose Free
Sugar No Added Sugar
Gluten Gluten Free
Preservatives No Preservatives
Cholesterol Zero Cholesterol
Dairy Dairy Free
GMO NON GMO
Protein Source Plant-based
Details


Key Features: - Made from plant-based soybeans - Unsweetened - Lactose-free - No added sugar - Gluten-free - No preservatives - Zero cholesterol - Dairy-free - NON GMO

For whom: - People who are lactose intolerant - Those looking for a dairy-free alternative - Individuals on a plant-based diet - Anyone seeking a healthy beverage option

Pros: - Suitable for those with dietary restrictions - Versatile for use in cooking or drinking on its own - No artificial additives - Low in calories - Good source of plant-based protein

Cons: - May have a slightly different taste compared to traditional dairy milk - Some individuals may prefer a sweetened version

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's features align well with health-conscious consumer preferences. FMCG, MarketWatch
Brand Strength 20 10 So Good is recognized but faces competition from established brands. IDC, Euromonitor
Category Momentum 20 15 Plant-based beverages are gaining popularity in India due to health trends. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but may be perceived as premium for some consumers. Statista, BusinessToday
Competition 10 7 Strong competition from both dairy and plant-based alternatives exists. Mintel, Euromonitor
Use-case Advantage 5 4 Ideal for lactose-intolerant consumers but limited in broader use cases. ResearchAndMarkets, Nielsen
Final Market Score 100 66/100 (3.30/5) So Good offers a healthy, dairy-free option but faces stiff competition in a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's features align well with health-conscious consumer preferences.
    Sources: FMCG, MarketWatch
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: So Good is recognized but faces competition from established brands.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Plant-based beverages are gaining popularity in India due to health trends.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but may be perceived as premium for some consumers.
    Sources: Statista, BusinessToday
  • Competition 7/10
    Weight: 10
    Contribution: 7
    Rationale: Strong competition from both dairy and plant-based alternatives exists.
    Sources: Mintel, Euromonitor
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for lactose-intolerant consumers but limited in broader use cases.
    Sources: ResearchAndMarkets, Nielsen
Summary
So Good offers a healthy, dairy-free option but faces stiff competition in a growing market.

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Rs.580.00
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Price Comparison

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Amazon.in More Detail

Rs.493.00 Rs.580.00

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So Good Plant Based Soy Beverage Unsweetened 4 L (4 x 1000 ml) | Lactose Free | No Added Sugar | Gluten Free | No Preservatives | Zero Cholesterol | Dairy Free |NON GMO Soybean

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.493.00 Rs.580.00