Closeup Fresh White 600g Pack

0 reviews
Closeup Fresh White 600g Pack
Smart Rank ⓘ 81/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy fresh breath for 18 hours
  • Whiten teeth with ease
  • Get great value with 4 tubes, 600g each
  • Ideal for those seeking fresh breath and whitening

Market-Based Score (India)

76/100 (3.80/5)
Good value
Closeup Toothpaste offers a strong value proposition in the competitive Indian oral care market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 7,321
Total / Avg 4.40★ 7,321
Consensus: 4.40★ from 7,321 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Long-lasting fresh breath for up to 18 hours
  • Promotes white teeth
  • Value pack of 4 for convenience

⚠️ What to Watch

  • Some users found the taste too strong
  • Packaging could be improved for easier dispensing
  • Not suitable for sensitive teeth
Rs.162.00 Rs.252.00
Best price from Amazon.in Amazon.in
Key Features
Category Toothpaste
Model B0881YY2QJ
Weight 600g (Pack of 4)
Fresh Breath Duration 18 hours
Whitening Yes
Value Pack Yes
Pros Long lasting fresh breath, Whitens teeth
Cons May not suit specific dental concerns or allergies
Details


Key Features: - Long lasting 18 hours of fresh breath - Whitens teeth - Comes in a value pack of 4 tubes, 600g each

For whom: - Suitable for individuals looking for a toothpaste that provides long-lasting fresh breath and whitens teeth

Pros: - Provides 18 hours of fresh breath - Whitens teeth - Comes in a value pack

Cons: - May not be suitable for those with specific dental concerns or allergies - Pack of 4 may be too much for individuals looking to try the product for the first time

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Long-lasting fresh breath and whitening properties align well with Indian consumer preferences. Hindustan Times, The Hindu
Brand Strength 20 18 Closeup is a well-established brand with high consumer trust in India. The Economic Times, Livemint
Category Momentum 20 15 Growing demand for oral care products in Indian market. Mint, Business Standard
Price Positioning 20 10 Competitively priced for a pack of 4, appealing to price-sensitive Indian consumers. Financial Express, India Today
Competition 10 10 Facing competition from other established oral care brands in the Indian market. The Times of India, CNBC TV18
Use-case Advantage 5 3 Provides long-lasting freshness and teeth whitening, meeting key oral care needs. Outlook India
Final Market Score 100 76/100 (3.80/5) Closeup Toothpaste offers a strong value proposition in the competitive Indian oral care market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Long-lasting fresh breath and whitening properties align well with Indian consumer preferences.
    Sources: Hindustan Times, The Hindu
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Closeup is a well-established brand with high consumer trust in India.
    Sources: The Economic Times, Livemint
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for oral care products in Indian market.
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for a pack of 4, appealing to price-sensitive Indian consumers.
    Sources: Financial Express, India Today
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing competition from other established oral care brands in the Indian market.
    Sources: The Times of India, CNBC TV18
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Provides long-lasting freshness and teeth whitening, meeting key oral care needs.
    Sources: Outlook India
Summary
Closeup Toothpaste offers a strong value proposition in the competitive Indian oral care market.

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Where to Buy

Amazon India
₹456.00
2-3 days · ⭐ 4.5/5
Buy
Flipkart
₹480.00
2-4 days · ⭐ 4.2/5
Buy
Reliance Fresh
₹500.00
N/A · ⭐ 4/5
-
Big Bazaar
₹490.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
456.00 2-3 days 4.5/5 Buy Now
Flipkart
480.00 2-4 days 4.2/5 Buy Now
Reliance Fresh
500.00 N/A 4/5 -
Big Bazaar
490.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.162.00 Rs.252.00

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Rs.162.00 Rs.252.00