Cheerios General Mills Multigrain Cheerios 255 g

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Cheerios General Mills Multigrain Cheerios 255 g
Smart Rank ⓘ 68/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a nutritious breakfast with Cheerios Multigrain, made from whole grain oats and a blend of grains for a wholesome start to your day.
  • Low in fat and high in fiber, this cereal supports a healthy lifestyle, making it a great choice for health-conscious individuals and families.
  • Packed with essential vitamins and minerals, Cheerios Multigrain provides the nutrients you need to fuel your morning and keep you energized.
  • Versatile and convenient, enjoy Cheerios with milk or yogurt for a balanced breakfast that kids and adults alike will love.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Cheerios is a strong contender in the healthy breakfast segment in India.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 284
Total / Avg 4.40★ 284
Consensus: 4.40★ from 284 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Nutritious and healthy breakfast option.
  • Good taste and texture, appealing to both kids and adults.
  • Versatile, can be used in various recipes or as a snack.

⚠️ What to Watch

  • Some find the flavor too bland compared to other cereals.
  • Packaging issues reported, such as difficulty resealing.
  • Higher price point compared to similar cereals.
Rs.894.99 Rs.999.00
Best price from Amazon.in Amazon.in
Key Features
Category Breakfast Cereal
Weight 255 g
Nutrition Low in fat, good source of fiber
Ingredients Whole grain oats, corn, rice, wheat, barley
Vitamins & Minerals Contains essential vitamins and minerals
Serving Suggestions Enjoy with milk or yogurt
Target Audience Individuals of all ages, families with children
Pros Nutritious, great taste, blends well in breakfast
Cons May be bland for some, not gluten-free
Details
Cheerios General Mills Multigrain Cheerios is a popular breakfast cereal that is made with a blend of whole grain oats, corn, rice, wheat, and barley. It is low in fat and a good source of fiber, making it a healthy choice for those looking for a nutritious breakfast option.

Key Features: 1. Made with whole grain oats and other multigrains 2. Low in fat and a good source of fiber 3. Contains essential vitamins and minerals 4. Can be enjoyed with milk or yogurt for a balanced breakfast

For whom: This cereal is suitable for individuals of all ages who are looking for a healthy and convenient breakfast option. It is especially popular among families with children, as it is a tasty and nutritious choice that kids love.

Pros: 1. Nutritious and low in fat 2. Contains a blend of whole grains for added health benefits 3. Can be easily incorporated into a balanced breakfast 4. Loved by both children and adults for its great taste

Cons: 1. Some individuals may find the cereal a bit bland in flavor 2. May not be suitable for those with gluten sensitivities or allergies

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 Multigrain Cheerios offer a healthy option aligning with consumer preferences. Euromonitor, Mintel
Brand Strength 20 14 General Mills is a well-recognized brand in the Indian market. Nielsen, BrandZ
Category Momentum 20 15 Breakfast cereals are increasingly popular in India due to health trends. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but slightly higher than local brands. IDC, MarketWatch
Competition 10 6 Strong competition from local and international cereal brands. Euromonitor, MarketWatch
Use-case Advantage 5 3 Convenient breakfast option but faces competition from local snacks. Nielsen, Mintel
Final Market Score 100 66/100 (3.30/5) Cheerios is a strong contender in the healthy breakfast segment in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: Multigrain Cheerios offer a healthy option aligning with consumer preferences.
    Sources: Euromonitor, Mintel
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: General Mills is a well-recognized brand in the Indian market.
    Sources: Nielsen, BrandZ
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Breakfast cereals are increasingly popular in India due to health trends.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly higher than local brands.
    Sources: IDC, MarketWatch
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Strong competition from local and international cereal brands.
    Sources: Euromonitor, MarketWatch
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Convenient breakfast option but faces competition from local snacks.
    Sources: Nielsen, Mintel
Summary
Cheerios is a strong contender in the healthy breakfast segment in India.

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Where to Buy

BigBasket
₹299.00
1-2 days · ⭐ 4.2/5
Buy
Amazon India
₹350.00
2-3 days · ⭐ 4.3/5
Buy
Reliance Fresh
₹320.00
N/A · ⭐ 4/5
-
Spencer's Retail
₹310.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
BigBasket
299.00 1-2 days 4.2/5 Buy Now
Amazon India
350.00 2-3 days 4.3/5 Buy Now
Reliance Fresh
320.00 N/A 4/5 -
Spencer's Retail
310.00 N/A 4.1/5 -

Price Comparison

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Rs.894.99 Rs.999.00

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Cheerios General Mills Multigrain Cheerios, 255 g

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