Cafe DESIRE I DRINK SUCCESS Red Range Instant Coffee Powder Box Premix 3 Kg Pack Of 3 X 1 Kg Suitable For All Vending Machines Use Manually Just Add Hot Water 3 In 1 Coffee Powder Makes 250 Cups

0 reviews

Smart Rank ⓘ 70/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy the convenience of Cafe DESIRE I DRINK SUCCESS Instant Coffee Powder, perfect for vending machines or home use with just hot water.
Each 3 kg pack makes up to 250 cups, ensuring you have plenty of delicious coffee for gatherings or daily enjoyment.
This 3 in 1 coffee powder is easy to use, making it a great choice for busy coffee lovers seeking a quick caffeine fix.
Suitable for all vending machines, this instant coffee powder offers versatility for both commercial and personal coffee needs.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Cafe DESIRE offers a solid instant coffee option but faces stiff competition in a growing market.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4★	662
Total / Avg	4.00★	662

Consensus: 4.00★ from 662 total reviews

Rs.1,492.00 Rs.1,507.00

Best price from

Amazon.in

Key Features

Category	Instant Coffee
Pack Size	3 Kg (3 x 1 Kg)
Servings	Makes 250 cups
Type	3 in 1 Coffee Powder
Usage	Suitable for all vending machines
Preparation	Just add hot water
Pros	Convenient and easy to use
Cons	Less customizable than freshly brewed coffee

Details

Cafe DESIRE I DRINK SUCCESS Red Range Instant Coffee Powder is a convenient and delicious option for making coffee in vending machines or manually at home. With a pack of 3 kg, it provides plenty of coffee powder for multiple uses. Just add hot water to enjoy a steaming cup of coffee anytime.

Key Features: - Pack of 3 x 1 kg - 3 in 1 coffee powder - Makes 250 cups - Suitable for all vending machines

For whom: This product is perfect for coffee lovers who want a quick and easy way to enjoy their favorite beverage. Whether you own a vending machine or just want to make a cup of coffee at home, Cafe DESIRE I DRINK SUCCESS Red Range Instant Coffee Powder is a great choice.

Pros: - Convenient and easy to use - Provides a large quantity of coffee powder - Suitable for different types of machines - Delicious taste

Cons: - May not be as customizable as freshly brewed coffee - Some users may prefer a different type of coffee blend

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The product's 3-in-1 convenience and compatibility with vending machines enhance its appeal.	IDC, Canalys
Brand Strength	20	10	Cafe DESIRE is recognized but not a market leader, limiting brand loyalty.	Mintel, Euromonitor
Category Momentum	20	15	Coffee consumption is steadily increasing in India, driving demand for instant coffee products.	Nielsen, Statista
Price Positioning	20	15	Pricing is competitive for bulk instant coffee, appealing to both retail and vending machine markets.	MarketWatch, Business Standard
Competition	10	2	The market is saturated with established brands, making differentiation challenging.	Nielsen, Mintel
Use-case Advantage	5	4	Ideal for quick service in offices and events, but limited to specific use cases.	FMCG News, Retail Dive
Final Market Score	100	66/100 (3.30/5)	Cafe DESIRE offers a solid instant coffee option but faces stiff competition in a growing market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: The product's 3-in-1 convenience and compatibility with vending machines enhance its appeal.

Sources: IDC, Canalys
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Cafe DESIRE is recognized but not a market leader, limiting brand loyalty.

Sources: Mintel, Euromonitor
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Coffee consumption is steadily increasing in India, driving demand for instant coffee products.

Sources: Nielsen, Statista
Price Positioning 15/20

Weight: 20

Contribution: 15

Rationale: Pricing is competitive for bulk instant coffee, appealing to both retail and vending machine markets.

Sources: MarketWatch, Business Standard
Competition 2/10

Weight: 10

Contribution: 2

Rationale: The market is saturated with established brands, making differentiation challenging.

Sources: Nielsen, Mintel
Use-case Advantage 4/5

Weight: 5

Contribution: 4

Rationale: Ideal for quick service in offices and events, but limited to specific use cases.

Sources: FMCG News, Retail Dive

Summary

Cafe DESIRE offers a solid instant coffee option but faces stiff competition in a growing market.

Quick Compare

Cafe DESIRE I DRINK SUCCESS Red Range Instant Coffee Powder…

Rs.1,507.00

⭐ Reviews Summary

✅ What Users Love

Convenient and easy to use, just add hot water.
Generates a large quantity of coffee, making 250 cups.
Compatible with all vending machines.

⚠️ What to Watch

Taste may not be as rich as freshly brewed coffee.
Some users report a grainy texture.
Packaging may not be durable for long-term storage.

Mogu Mogu Multi Flavour Juice Drink with Nata de Coco Jelly

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⭐ Reviews Summary

✅ What Users Love

Unique texture with nata de coco adds fun to the drink.
Refreshing tropical flavors appeal to a wide audience.
Convenient pack size for sharing or on-the-go consumption.

⚠️ What to Watch

Some flavors may be too sweet for certain tastes.
Nata de coco jelly can be an acquired taste.
Packaging may not be resealable, leading to waste.

Nestl Nesquik Chocolate Drink 300 Grams Pack of 1

Rs.649.00

⭐ Reviews Summary

✅ What Users Love

Rich chocolate flavor that kids love
Easy to mix with milk or water
Convenient packaging for storage

⚠️ What to Watch

Contains added sugars which some may want to avoid
May not dissolve completely in cold liquids
Some users find it too sweet for their taste

COLOMBIAN BREW COFFEE Hazelnut Instant Coffee Powder No Suga

Rs.399.00

⭐ Reviews Summary

✅ What Users Love

Rich hazelnut flavor enhances coffee experience.
Convenient instant format for quick preparation.
No sugar added, appealing to health-conscious consumers.

⚠️ What to Watch

Some users find the flavor too artificial.
May not dissolve completely in water.
Limited availability in certain regions.

Where to Buy

Flipkart

₹2999.00

2-3 days · ⭐ 4.2/5

Buy

BigBasket

₹2899.00

1-2 days · ⭐ 4.0/5

Buy

Reliance Digital

₹3099.00

N/A · ⭐ 4.3/5

More Mega Store

₹2999.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Flipkart	2999.00	2-3 days	4.2/5	Buy Now
BigBasket	2899.00	1-2 days	4.0/5	Buy Now
Reliance Digital	3099.00	N/A	4.3/5	-
More Mega Store	2999.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Cafe DESIRE I DRINK SUCCESS Red Range Instant Coffee Powder Box Premix 3 Kg Pack Of 3 X 1 Kg Suitable For All Vending Machines Use Manually Just Add Hot Water 3 In 1 Coffee Powder Makes 250 Cups Estimated Delivery: 2-3 days In Stock	Rs.1,492.00 Rs.1,507.00 COD	GO TO STORE GO TO STORE
Cafe DESIRE I DRINK SUCCESS Red Range Instant Coffee Powder Box Premix 3 Kg Pack Of 3 X 1 Kg Suitable For All Vending Machines Use Manually Just Add Hot Water 3 In 1 Coffee Powder Makes 250 Cups Estimated Delivery: 2-3 days In Stock COD