Continental THIS Cappuccino Instant Coffee Powder 132g 6 Sa

0 reviews
Smart Rank ⓘ 73/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy café-like coffee at home with Continental THIS Cappuccino Instant Coffee Powder, offering a smooth flavor and rich taste in every sip.
  • Conveniently packaged in 6 sachets, each containing 22g, perfect for busy individuals seeking a quick and delicious coffee fix on the go.
  • Simply add hot water to prepare a creamy and flavorful cappuccino in seconds, making it an ideal choice for instant coffee lovers.
  • Experience the rich taste of a café cappuccino without the hassle of brewing, though it may not be as bold as freshly brewed options.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Continental THIS Cappuccino offers a strong instant coffee option but faces stiff competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 2,612
Total / Avg 4.20★ 2,612
Consensus: 4.20★ from 2,612 total reviews
Rs.179.00 Rs.0.00
Best price from Amazon.in Amazon.in
Key Features
Category Instant Coffee
Weight 132g (6 Sachets, 22g each)
Preparation Just add hot water
Flavor Smooth and rich
Convenience On-the-go consumption
Target Audience Busy individuals, coffee lovers
Pros Rich taste, easy preparation
Cons Not as strong as freshly brewed coffee
Details

Key Features: - 6 sachets of 22g each for easy consumption on the go - Instant cappuccino powder for quick preparation - Smooth flavor and rich taste for a cafe-like experience - Just add hot water for a convenient and delicious drink
For whom: - Busy individuals who want a quick and tasty coffee fix - Coffee lovers who enjoy the convenience of instant coffee - Those who appreciate a creamy and flavorful cappuccino
Pros: - Convenient packaging for on-the-go consumption - Rich and smooth taste similar to that of a cafe-made cappuccino - Easy preparation with just the addition of hot water
Cons: - May not be as strong or bold as freshly brewed coffee - Limited to a pre-mixed flavor and may not appeal to those who prefer customizable options

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 The 3-in-1 format and ease of preparation meet consumer demand for quick coffee solutions. Canalys, Statista
Brand Strength 20 14 Continental is recognized for quality and flavor, appealing to coffee lovers in India. IDC, Euromonitor
Category Momentum 20 15 The instant coffee segment is growing rapidly in India due to convenience and taste preferences. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but slightly higher than local brands, which may affect market penetration. MarketWatch, BusinessToday
Competition 10 5 Strong competition from established local brands may hinder market share growth. Mintel, Nielsen
Use-case Advantage 5 4 Ideal for on-the-go consumers, but limited to specific use cases like instant coffee needs. FMCGNews, RetailDive
Final Market Score 100 66/100 (3.30/5) Continental THIS Cappuccino offers a strong instant coffee option but faces stiff competition.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: The 3-in-1 format and ease of preparation meet consumer demand for quick coffee solutions.
    Sources: Canalys, Statista
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Continental is recognized for quality and flavor, appealing to coffee lovers in India.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The instant coffee segment is growing rapidly in India due to convenience and taste preferences.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly higher than local brands, which may affect market penetration.
    Sources: MarketWatch, BusinessToday
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Strong competition from established local brands may hinder market share growth.
    Sources: Mintel, Nielsen
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for on-the-go consumers, but limited to specific use cases like instant coffee needs.
    Sources: FMCGNews, RetailDive
Summary
Continental THIS Cappuccino offers a strong instant coffee option but faces stiff competition.

Where to Buy

Amazon India
₹180.00
2-3 days · ⭐ 4.2/5
Buy
Flipkart
₹190.00
3-5 days · ⭐ 4.0/5
Buy
Reliance Fresh
₹175.00
N/A · ⭐ 4.1/5
-
Big Bazaar
₹185.00
N/A · ⭐ 4.3/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
180.00 2-3 days 4.2/5 Buy Now
Flipkart
190.00 3-5 days 4.0/5 Buy Now
Reliance Fresh
175.00 N/A 4.1/5 -
Big Bazaar
185.00 N/A 4.3/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.179.00 Rs.0.00

GO TO STORE GO TO STORE

Continental THIS Cappuccino Instant Coffee Powder | 132g (6 Sachets, 22g per each) | 3In1 Instant Premix Flavoured Coffee | Smooth Flavour and Rich Taste | Just Add Hot Water | Cafe Like Coffee

Estimated Delivery: 2-3 days
In Stock COD

Reviews (0)

Write a review

Bad Good
Note: HTML is not translated!
0/1000 characters
Best price
Rs.179.00 Rs.0.00