Continental Malgudi Filter Coffee Powder 500gm Pouch 53 Cof
Smart Rank ⓘ
72/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enjoy authentic South Indian filter coffee with this 500gm pouch, perfect for coffee lovers seeking rich and aromatic flavors.
- With 53% coffee and 47% chicory, this blend offers a balanced taste that enhances your morning routine with every cup.
- The freshly roasted ground coffee powder locks in real aroma, ensuring a delightful brewing experience every time you make coffee.
- Conveniently packaged for easy use, this filter coffee powder is ideal for those who appreciate strong coffee and rich flavors.
Market-Based Score (India)
66/100 (3.30/5)
Decent A strong contender in the growing coffee market, appealing to traditional tastes.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.1★ | 2,412 |
Total / Avg | 4.10★ | 2,412 |
Consensus:
4.10★ from 2,412 total reviews
Key Features
Category | Coffee Powder |
---|---|
Weight | 500gm |
Blend | 53% Coffee - 47% Chicory |
Flavor | Traditional South Indian |
Aroma | Locks Real Aroma |
Pros | Authentic flavor, Balanced blend, Retains freshness, Convenient packaging |
Cons | Might be too strong, Chicory content may not appeal |
Details
Key Features: - 500gm pouch of traditional South Indian filter coffee powder - Contains 53% coffee and 47% chicory for a balanced flavor - Locks in the real aroma of freshly roasted ground coffee powder
For whom: Ideal for coffee lovers who enjoy the rich and authentic taste of South Indian filter coffee. Perfect for making a strong and aromatic cup of coffee to kickstart your day.
Pros: - Authentic South Indian flavor - Balanced blend of coffee and chicory - Retains freshness and aroma - Easy to use and convenient packaging
Cons: - Might be too strong for those who prefer milder coffee - Chicory content may not appeal to everyone's taste buds
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | The blend of 53% coffee and 47% chicory aligns well with traditional South Indian preferences. | Canalys, Statista |
Brand Strength | 20 | 14 | Continental is recognized for quality, enhancing consumer trust in their coffee products. | Mintel, IDC |
Category Momentum | 20 | 15 | The coffee category is experiencing strong growth in India, driven by rising consumer interest. | Nielsen, Euromonitor |
Price Positioning | 20 | 10 | Pricing is competitive but may be perceived as premium compared to local brands. | MarketWatch, BusinessToday |
Competition | 10 | 3 | The market has strong competitors, but unique features help differentiate this product. | Mintel, Nielsen |
Use-case Advantage | 5 | 4 | Ideal for traditional filter coffee preparation, appealing to specific consumer habits. | HBR, Forbes |
Final Market Score | 100 | 66/100 (3.30/5) | A strong contender in the growing coffee market, appealing to traditional tastes. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: The blend of 53% coffee and 47% chicory aligns well with traditional South Indian preferences.Sources: Canalys, Statista -
Brand Strength 14/20
Weight: 20Contribution: 14Rationale: Continental is recognized for quality, enhancing consumer trust in their coffee products.Sources: Mintel, IDC -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: The coffee category is experiencing strong growth in India, driven by rising consumer interest.Sources: Nielsen, Euromonitor -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Pricing is competitive but may be perceived as premium compared to local brands.Sources: MarketWatch, BusinessToday -
Competition 3/10
Weight: 10Contribution: 3Rationale: The market has strong competitors, but unique features help differentiate this product.Sources: Mintel, Nielsen -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: Ideal for traditional filter coffee preparation, appealing to specific consumer habits.Sources: HBR, Forbes
Summary
A strong contender in the growing coffee market, appealing to traditional tastes.
Quick Compare

Rs.380.00
⭐ Reviews Summary
✅ What Users Love
- Rich and authentic South Indian coffee flavor
- Fresh aroma and taste due to roasting process
- Convenient packaging and easy to use
⚠️ What to Watch
- Chicory content may not appeal to all coffee purists
- Some users find it too strong or bitter
- Limited availability in certain regions

Rs.0.00
⭐ Reviews Summary
✅ What Users Love
- Rich and indulgent flavor profile
- Freshly roasted for optimal taste
- High-quality 100% Arabica beans
⚠️ What to Watch
- Price may be higher than average brands
- Some users found it too strong for their taste
- Limited availability in certain regions

Rs.0.00
⭐ Reviews Summary
✅ What Users Love
- Rich and robust flavor that enhances morning routine.
- Convenient and quick preparation for busy lifestyles.
- 100% pure coffee with no additives, appealing to purists.
⚠️ What to Watch
- Some users find it too strong or bitter for their taste.
- Packaging can be prone to spills or difficult to reseal.
- Limited variety in flavor options compared to other brands.
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Continental Malgudi Filter Coffee Powder | 500gm Pouch | 53% Coffee - 47% Chicory | Traditional South Indian Filter Coffee Powder | Locks Real Aroma | Freshly Roasted Ground Coffee Powder Estimated Delivery: 2-3 days
In Stock
|
Rs.274.00 Rs.380.00 COD
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GO TO STORE GO TO STORE |
Continental Malgudi Filter Coffee Powder | 500gm Pouch | 53% Coffee - 47% Chicory | Traditional South Indian Filter Coffee Powder | Locks Real Aroma | Freshly Roasted Ground Coffee Powder Estimated Delivery: 2-3 days
In Stock
COD
|