NESCAFE Classic Instant Coffee Powder Great start to your mo

0 reviews
Smart Rank ⓘ 84/100
Based on Market Score (80/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Start your day right with NESCAFE Classic Instant Coffee, made from 100% pure coffee beans for a rich and smooth flavor.
  • Convenient 24g jar makes it easy to enjoy a delicious cup of coffee anytime, perfect for busy mornings or quick breaks.
  • Ideal for students and professionals looking for a quick coffee fix, this instant coffee powder is easy to prepare and enjoy.
  • Experience the satisfying taste of NESCAFE Classic Instant Coffee, perfect for those who appreciate quality in their morning brew.

Market-Based Score (India)

80/100 (4.00/5)
Good value
NESCAFE Classic Instant Coffee is a strong contender in the growing Indian coffee market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.5★ 2,394
Total / Avg 4.50★ 2,394
Consensus: 4.50★ from 2,394 total reviews
Rs.105.00 Rs.0.00
Best price from Amazon.in Amazon.in
Key Features
Category Instant Coffee
Flavor Rich and Smooth
Ingredients 100% Pure Coffee Beans
Packaging 24g Jar
Preparation Instant
Pros Convenient and easy to prepare
Cons Flavor may be too strong for some
Details
NESCAFE Classic Instant Coffee Powder is the perfect way to kickstart your day with a delicious cup of coffee. Made from 100% pure coffee beans, this instant coffee powder is rich in flavor and provides a smooth and satisfying taste.

Key Features: - 100% pure coffee beans - Instant coffee powder - Rich and smooth flavor - Comes in a 24g jar for convenience

For whom: This NESCAFE Classic Instant Coffee Powder is perfect for those who are looking for a quick and easy way to enjoy a delicious cup of coffee in the morning. Whether you're a student, a busy professional, or just someone who loves a good cup of coffee, this instant coffee powder is the ideal choice for you.

Pros: - Convenient and easy to prepare - Rich and smooth flavor - Made from 100% pure coffee beans - Comes in a compact 24g jar

Cons: - Some may find the flavor to be too strong - Not suitable for those who prefer brewed coffee made from ground beans

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 100% pure coffee in a convenient jar aligns well with consumer preferences for quality and ease of use. FMCG News, Market Research
Brand Strength 20 18 NESCAFE is a well-established brand in India, recognized for quality and reliability. Mintel, BrandZ
Category Momentum 20 15 The coffee segment is growing rapidly in India, driven by increasing demand for instant coffee. Nielsen, Euromonitor
Price Positioning 20 15 The product is competitively priced within the instant coffee market, appealing to budget-conscious consumers. Statista, Retail Analysis
Competition 10 8 While competition exists, NESCAFE's strong brand loyalty helps maintain its market position. IDC, Market Share Reports
Use-case Advantage 5 4 Ideal for quick preparation, it caters to busy lifestyles, enhancing its market appeal. Consumer Insights, Market Trends
Final Market Score 100 80/100 (4.00/5) NESCAFE Classic Instant Coffee is a strong contender in the growing Indian coffee market.
Market-Based Score
80/100 (4.00/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: 100% pure coffee in a convenient jar aligns well with consumer preferences for quality and ease of use.
    Sources: FMCG News, Market Research
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: NESCAFE is a well-established brand in India, recognized for quality and reliability.
    Sources: Mintel, BrandZ
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The coffee segment is growing rapidly in India, driven by increasing demand for instant coffee.
    Sources: Nielsen, Euromonitor
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: The product is competitively priced within the instant coffee market, appealing to budget-conscious consumers.
    Sources: Statista, Retail Analysis
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: While competition exists, NESCAFE's strong brand loyalty helps maintain its market position.
    Sources: IDC, Market Share Reports
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for quick preparation, it caters to busy lifestyles, enhancing its market appeal.
    Sources: Consumer Insights, Market Trends
Summary
NESCAFE Classic Instant Coffee is a strong contender in the growing Indian coffee market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.105.00 Rs.0.00

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NESCAFE Classic Instant Coffee Powder | Great start to your morning | 100% Pure Coffee | 24g Jar

Estimated Delivery: 2-3 days
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Rs.105.00 Rs.0.00