PHD Bright Serum - 30ml 30 ml

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Targets pigmentation and dark spots for a more even complexion
Formulated by global dermatologists for effective results
Suitable for all skin types, lightweight, and easily absorbed
Ideal for both men and women looking to brighten their skin

Market-Based Score (India)

66/100 (3.30/5)

Decent

Competitively positioned depigmentation serum with strong brand and ingredient fit

Rs.539.00 Rs.699.00

Best price from

Amazon.in

Key Features

Category	Skincare
Product Type	Serum
Volume	30 ml
Key Ingredients	Alpha Arbutin, Tyrobright, Niacinamide
Target	Dark Spots, Pigmentation
Suitable For	Men and Women
Formulation	Lightweight
Dermatologist Approved	Yes

Details

The PHD 2 Alpha Arbutin Depigmentation Serum is a highly effective product designed to target pigmentation and dark spots on the skin. It contains potent ingredients like Alpha Arbutin, Tyrobright, and Niacinamide that work together to lighten and brighten the skin.

Key Features:
- Formulated by global dermatologists
- Contains Alpha Arbutin, Tyrobright, and Niacinamide
- Targets pigmentation and dark spots
- Suitable for both men and women
- Comes in a convenient 30ml bottle

This serum is suitable for anyone looking to improve the appearance of pigmentation and dark spots on their skin. Whether you have sun spots, acne scars, or uneven skin tone, this product can help you achieve a more even and radiant complexion.

Pros:
- Powerful formula that delivers results
- Lightweight and easily absorbed into the skin
- Suitable for all skin types
- Can be used on the face and other areas of the body
Cons:
- Some users may experience sensitivity to the active ingredients
- Results may vary depending on individual skin type and condition

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Key ingredients align with current market trends for skin brightening	Euromonitor
Brand Strength	20	15	Established brand with positive reputation in dermatology	Brandwatch
Category Momentum	20	10	Growing demand for skincare products in India	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Gartner
Competition	10	6	Facing moderate competition from other depigmentation serums	Forrester
Use-case Advantage	5	5	Addresses a common skin concern for both genders	Statista
Final Market Score	100	66/100 (3.30/5)	Competitively positioned depigmentation serum with strong brand and ingredient fit

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Key ingredients align with current market trends for skin brightening

Sources: Euromonitor
Brand Strength 15/20

Weight: 20

Contribution: 15

Rationale: Established brand with positive reputation in dermatology

Sources: Brandwatch
Category Momentum 10/20

Weight: 20

Contribution: 10

Rationale: Growing demand for skincare products in India

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in the market

Sources: Gartner
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing moderate competition from other depigmentation serums

Sources: Forrester
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Addresses a common skin concern for both genders

Sources: Statista

Summary

Competitively positioned depigmentation serum with strong brand and ingredient fit

Quick Compare

PHD Bright Serum - 30ml 30 ml

Rs.699.00

⭐ Reviews Summary

✅ What Users Love

Effective in reducing dark spots and pigmentation over time.
Lightweight formula absorbs quickly without leaving a greasy residue.
Contains beneficial ingredients like Niacinamide and Tyrobright, praised for their skin-enhancing properties.

⚠️ What to Watch

Results may take longer than expected for some users.
Some users experienced mild irritation or breakouts initially.
Price point considered high compared to similar products on the market.

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✅ What Users Love

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Price Comparison

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