Elle 18 Eye Drama Kajal Matte Finish Super Black Smudgeproof Waterproof 0 35 G
Smart Rank ⓘ
79/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Matte finish for a trendy look that lasts all day
- Super black color for intense and dramatic eyes
- Smudge-proof formula ensures no makeup mishaps
- Waterproof kajal ideal for daily wear and long-lasting
Market-Based Score (India)
76/100 (3.80/5)
Good value Elle 18 Eye Drama Kajal offers a competitive product in the Indian kajal & kohls segment.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.2★ | 35,644 |
Total / Avg | 4.20★ | 35,644 |
Consensus:
4.20★ from 35,644 total reviews
Key Features
Category | Cosmetics |
---|---|
Finish | Matte |
Color | Super Black |
Smudgeproof | Yes |
Waterproof | Yes |
Long-lasting | Yes |
Packaging | Easy to carry |
Suitable for | All skin types |
Details
Elle 18 Eye Drama Kajal Matte Finish Super Black Smudgeproof Waterproof 0 35 G
With Elle 18 Eye Drama Kajal, you can achieve a bold matte finish that is super black, smudgeproof, and waterproof. Its long-lasting formula ensures that your eyes stay defined all day long. The sleek packaging makes it easy to carry in your purse for touch-ups on the go.
Key Features: - Matte finish - Super black color - Smudgeproof and waterproof - Long-lasting formula - Easy to carry packaging
For whom: Elle 18 Eye Drama Kajal is perfect for anyone who wants to add drama to their eyes with a bold matte finish. It is suitable for all skin types and can be used for everyday wear or special occasions.
Pros: - Bold matte finish - Super black color - Smudgeproof and waterproof - Long-lasting formula - Easy to carry packaging
Cons: - May require touch-ups throughout the day for oily skin types
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Matches key features expected in premium kajal products | Vogue India |
Brand Strength | 20 | 18 | Elle 18's strong brand presence and reputation in India | Brand Equity |
Category Momentum | 20 | 15 | Growing demand for eye makeup in Indian market | Mintel |
Price Positioning | 20 | 15 | Competitively priced for the value offered in the market | Retail Today |
Competition | 10 | 5 | Facing strong competition from established and emerging kajal brands | Cosmopolitan India |
Use-case Advantage | 5 | 3 | Versatile kajal suitable for daily wear and special occasions | Femina |
Final Market Score | 100 | 76/100 (3.80/5) | Elle 18 Eye Drama Kajal offers a competitive product in the Indian kajal & kohls segment. |
Market-Based Score
76/100 (3.80/5)
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Matches key features expected in premium kajal productsSources: Vogue India -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Elle 18's strong brand presence and reputation in IndiaSources: Brand Equity -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for eye makeup in Indian marketSources: Mintel -
Price Positioning 15/20
Weight: 20Contribution: 15Rationale: Competitively priced for the value offered in the marketSources: Retail Today -
Competition 5/10
Weight: 10Contribution: 5Rationale: Facing strong competition from established and emerging kajal brandsSources: Cosmopolitan India -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Versatile kajal suitable for daily wear and special occasionsSources: Femina
Summary
Elle 18 Eye Drama Kajal offers a competitive product in the Indian kajal & kohls segment.
Quick Compare

Rs.99.00
⭐ Reviews Summary
✅ What Users Love
- Intense black color
- Long-lasting formula
- Smudge-proof and waterproof
⚠️ What to Watch
- Difficult to remove completely
- May smudge slightly in hot weather
- Packaging can be flimsy

Rs.248.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting fragrance
- Elegant scent suitable for special occasions
- Unisex fragrance appealing to both men and women
⚠️ What to Watch
- Some users found the scent too strong
- Packaging could be improved
- Price may be considered high by some buyers

Rs.899.00
⭐ Reviews Summary
✅ What Users Love
- Full coverage
- Matte finish
- Vegan & cruelty-free
⚠️ What to Watch
- Can be drying for some skin types
- Limited shade range
- May crease if not set properly
Where to Buy
₹130.00
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₹128.00
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Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Elle 18 Eye Drama Kajal Matte Finish Super Black Smudgeproof Waterproof 0 35 G
In Stock
|
Rs.99.00 Rs.125.00 COD
|
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Elle 18 Eye Drama Kajal Matte Finish Super Black Smudgeproof Waterproof 0 35 G
In Stock
COD
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