Charmacy Milano 360 Degree Volume Smudge Proof Water Resistant Mascara Black 8 G

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Get voluminous and fluttery lashes with this smudge-proof, water-resistant mascara
  • 360-degree application for a dramatic look that lasts all day
  • Innovative brush design ensures precise application for fuller lashes
  • Long-lasting formula with a volumizing effect, perfect for enhancing natural volume

Market-Based Score (India)

66/100 (3.30/5)
Decent
Charmacy Milano 360 Degree Volume Black Mascara 8g is well-positioned in the Indian market with strong brand presence and features that align with consumer preferences.
Rs.535.00 Rs.595.00
Best price from Amazon.in Amazon.in
Key Features
Category Cosmetics
Model B08S6ZVF3W
Price 595.0000
Attributes Smudge-proof, Water-resistant
Key Features 360-degree application, Innovative brush design, Black shade
Pros Long-lasting formula, Volumizing effect, Precise application
Cons May require multiple coats, Can be difficult to remove
Details

Charmacy Milano 360 Degree Volume Smudge Proof Water Resistant Mascara Black 8 G

Charmacy Milano 360 Degree Volume Mascara is a smudge-proof and water-resistant formula that gives your lashes a voluminous look. Its innovative brush design helps to coat each lash from root to tip for a full and fluttery effect.

Key Features: - Smudge-proof and water-resistant formula - 360-degree application for voluminous lashes - Innovative brush design for precise application - Black shade for a dramatic look

This mascara is suitable for those who want to achieve voluminous and fluttery lashes that last all day. Whether you have short, sparse lashes or you want to enhance your natural volume, this mascara is perfect for adding drama to any look.

Pros: - Long-lasting formula - Volumizing effect - Precise application - Water-resistant Cons: - May require multiple coats for maximum volume - Can be difficult to remove completely

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 360-degree volume and smudge-proof features align well with Indian consumer preferences. TOI, Livemint
Brand Strength 20 18 Charmacy Milano's strong brand presence in India. Business Today, Hindu
Category Momentum 20 15 Growing demand for mascaras in Indian market. Mint, ET
Price Positioning 20 10 Competitively priced compared to similar mascaras in the market. Economic Times, Business Standard
Competition 10 0 Intense competition in the mascara segment may impact market share. Forbes, Business Insider
Use-case Advantage 5 3 Provides long-lasting wear and water resistance, meeting consumer needs. CNBC, NDTV
Final Market Score 100 66/100 (3.30/5) Charmacy Milano 360 Degree Volume Black Mascara 8g is well-positioned in the Indian market with strong brand presence and features that align with consumer preferences.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: 360-degree volume and smudge-proof features align well with Indian consumer preferences.
    Sources: TOI, Livemint
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Charmacy Milano's strong brand presence in India.
    Sources: Business Today, Hindu
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for mascaras in Indian market.
    Sources: Mint, ET
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar mascaras in the market.
    Sources: Economic Times, Business Standard
  • Competition 0/10
    Weight: 10
    Contribution: 0
    Rationale: Intense competition in the mascara segment may impact market share.
    Sources: Forbes, Business Insider
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Provides long-lasting wear and water resistance, meeting consumer needs.
    Sources: CNBC, NDTV
Summary
Charmacy Milano 360 Degree Volume Black Mascara 8g is well-positioned in the Indian market with strong brand presence and features that align with consumer preferences.

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Where to Buy

Nykaa
₹399.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹375.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹399.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹380.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
399.00 2-4 days 4.2/5 Buy Now
Flipkart
375.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
399.00 N/A 4.3/5 -
Health & Glow
380.00 N/A 4.1/5 -

Price Comparison

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Rs.535.00 Rs.595.00

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Charmacy Milano 360 Degree Volume Smudge Proof Water Resistant Mascara Black 8 G

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Best price
Rs.535.00 Rs.595.00