L Oreal Paris Instant Root Concealer Spray Ideal for Touching Up Grey Root Regrowth Magic Retouch 2 Dark Brown 75ml
Smart Rank ⓘ
69/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Quickly touch up grey roots with L'Oreal Paris Magic Retouch Spray
- Fast-drying formula stays in place all day without smudging
- Precision applicator for easy, natural-looking application
- Convenient and cost-effective alternative to frequent salon visits
Market-Based Score (India)
66/100 (3.30/5)
Decent Strong brand and feature fit position the product well in the Indian market for root touch-up solutions.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 3.7★ | 27,304 |
Total / Avg | 3.70★ | 27,304 |
Consensus:
3.70★ from 27,304 total reviews
Key Features
Category | Hair Care |
---|---|
Product Name | L'Oreal Paris Instant Root Concealer Spray |
Model | B019W17T0Q |
Volume | 75ml |
Price | 349.01 |
Key Feature 1 | Instantly conceals grey roots |
Key Feature 2 | Blends seamlessly with existing hair color |
Key Feature 3 | Water resistant formula |
Ideal For | Touching up grey roots |
Pros | Convenient and mess-free application |
Cons | May not fully cover stubborn grey hairs |
Details
L Oreal Paris Instant Root Concealer Spray Ideal for Touching Up Grey Root Regrowth Magic Retouch 2 Dark Brown 75ml
Key Features: - Instantly conceals grey roots in just one spray - Blends seamlessly with existing hair color - Quick and easy application - Water resistant formula that lasts until shampooed out - Available in a variety of shades to match different hair colors
For whom: Ideal for anyone looking to touch up grey roots between salon visits or colorings. Great for those with busy schedules who may not have time for a full color treatment.
Pros: - Convenient and mess-free application - Natural looking results - Long-lasting formula - Portable size for on-the-go touch-ups
Cons: - May not fully cover stubborn grey hairs - Limited shade range for darker hair colors
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Offers easy and quick root concealing solution in a popular dark brown shade. | Beauty Magazine |
Brand Strength | 20 | 15 | L'Oreal Paris is a well-established and trusted brand in India. | Brand Equity |
Category Momentum | 20 | 10 | Growing demand for root touch-up products in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar products in the market. | Retail Today |
Competition | 10 | 6 | Facing competition from other root concealer sprays in the market. | Cosmetics Business |
Use-case Advantage | 5 | 5 | Addresses the need for quick and temporary root touch-ups between salon visits. | Vogue |
Final Market Score | 100 | 66/100 (3.30/5) | Strong brand and feature fit position the product well in the Indian market for root touch-up solutions. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Offers easy and quick root concealing solution in a popular dark brown shade.Sources: Beauty Magazine -
Brand Strength 15/20
Weight: 20Contribution: 15Rationale: L'Oreal Paris is a well-established and trusted brand in India.Sources: Brand Equity -
Category Momentum 10/20
Weight: 20Contribution: 10Rationale: Growing demand for root touch-up products in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the market.Sources: Retail Today -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from other root concealer sprays in the market.Sources: Cosmetics Business -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Addresses the need for quick and temporary root touch-ups between salon visits.Sources: Vogue
Summary
Strong brand and feature fit position the product well in the Indian market for root touch-up solutions.
Quick Compare

Rs.349.01
⭐ Reviews Summary
✅ What Users Love
- Easy to use
- Effective at covering grey roots
- Long-lasting results
⚠️ What to Watch
- Some users experienced nozzle clogging
- Limited shade range
- Can leave hair feeling stiff

Rs.289.00
⭐ Reviews Summary
✅ What Users Love
- Provides a natural dewy finish
- Hydrating and refreshing formula
- Contains beneficial ingredients like Vitamin E and Aloe Vera
⚠️ What to Watch
- May not hold makeup in place for long periods
- Some users report a strong fragrance
- Spray nozzle can be inconsistent

Rs.3,000.00
⭐ Reviews Summary
✅ What Users Love
- Smooth application
- Helps makeup last longer
- Minimizes pores
⚠️ What to Watch
- May feel greasy on some skin types
- Not suitable for all skin tones
- Packaging can be messy

Rs.479.00
⭐ Reviews Summary
✅ What Users Love
- Provides great volume and length to lashes
- Waterproof formula lasts all day without smudging
- Easy to apply and buildable for desired look
⚠️ What to Watch
- Can be difficult to remove completely, even with makeup remover
- May clump if too many coats are applied
- Some users experienced flaking throughout the day
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