iluvia Hair Protection Serum Coarse Damaged Very Frizzy Hair with Heat Sun Protection Thick Curly Processed Hair 50ml Heat Protection Serum

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Effectively shields coarse, damaged, very frizzy hair from heat damage
  • Provides essential sun protection to keep hair healthy and vibrant
  • Ideal for thick, curly, and processed hair types in need of frizz control
  • Improves hair condition, tames frizz, and adds shine for a polished look

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned hair serum with strong feature fit and competitive pricing.
Rs.949.00 Rs.950.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Name iluvia Hair Protection Serum
Model B0BRY9PTHD
Price 950.0000
Key Features Heat protection, Sun protection, Tames frizz, Smooths hair
Ideal For Coarse, damaged, very frizzy hair
Pros Effective heat protection, Improves hair condition, Adds shine
Cons May be heavy for fine hair, Strong scent
Details

iluvia Hair Protection Serum Coarse Damaged Very Frizzy Hair with Heat Sun Protection Thick Curly Processed Hair 50ml Heat Protection Serum

iluvia Hair Protection Serum is specifically designed for coarse, damaged, very frizzy hair. This serum not only provides heat protection but also shields your hair from the harmful effects of the sun.

Key Features: - Provides heat protection - Protects hair from sun damage - Ideal for thick, curly, and processed hair - Helps to tame frizz and smooth hair

For whom: This serum is perfect for those with coarse, damaged, very frizzy hair who are looking for a solution to protect their locks from heat styling and sun exposure.

Pros: - Effective heat protection - Helps to improve the condition of damaged hair - Great for taming frizz and adding shine

Cons: - May be too heavy for fine hair types - Some users may find the scent too strong

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Tailored for coarse, damaged, and frizzy hair with heat and sun protection. Vogue India
Brand Strength 20 10 Established brand with loyal customer base. Brand Equity
Category Momentum 20 15 Growing demand for hair serums in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail Today
Competition 10 8 Facing moderate competition from established and emerging brands. Beauty Trends
Use-case Advantage 5 3 Addresses specific needs of thick, curly, and processed hair. Haircare Magazine
Final Market Score 100 66/100 (3.30/5) Well-positioned hair serum with strong feature fit and competitive pricing.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Tailored for coarse, damaged, and frizzy hair with heat and sun protection.
    Sources: Vogue India
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with loyal customer base.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for hair serums in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail Today
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from established and emerging brands.
    Sources: Beauty Trends
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Addresses specific needs of thick, curly, and processed hair.
    Sources: Haircare Magazine
Summary
Well-positioned hair serum with strong feature fit and competitive pricing.

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Where to Buy

Nykaa
₹1200.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹1250.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹1300.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹1225.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
1200.00 2-4 days 4.2/5 Buy Now
Flipkart
1250.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
1300.00 N/A 4.3/5 -
Health & Glow
1225.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.949.00 Rs.950.00

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iluvia Hair Protection Serum Coarse Damaged Very Frizzy Hair with Heat Sun Protection Thick Curly Processed Hair 50ml Heat Protection Serum

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Best price
Rs.949.00 Rs.950.00