TRue FRoG Styling Gel for Curls for Curly Wavy Hair with Bamboo Extract and Jojoba Ester Frizz Control Silicone free Phthalate free Paraben free 150ml

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enhance your natural curls with TRue FRoG Styling Gel, specially formulated for curly and wavy hair types.
  • Enjoy frizz control and defined curls with nourishing bamboo extract and jojoba ester in every application.
  • This silicone, phthalate, and paraben free gel ensures a healthy styling experience for your hair.
  • Convenient 150ml size is perfect for on-the-go styling, though some may find it a bit small for regular use.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Well-positioned natural styling gel for curly and wavy hair in the Indian market.
Rs.505.00 Rs.595.00
Best price from Amazon.in Amazon.in
Key Features
Category Styling Gel
Size 150ml
Ingredients Bamboo Extract, Jojoba Ester
Free From Silicone, Phthalate, Paraben
Benefits Frizz Control, Curl Definition
Details

TRue FRoG Styling Gel for Curls for Curly Wavy Hair with Bamboo Extract and Jojoba Ester Frizz Control Silicone free Phthalate free Paraben free 150ml

About Product: TRue FRoG Styling Gel is specially formulated for curly and wavy hair types. It contains bamboo extract and jojoba ester to help nourish and define curls, while also providing frizz control.

Key Features: - Silicone free, phthalate free, and paraben free formula - Contains bamboo extract and jojoba ester for added nourishment - Helps define curls and control frizz - Comes in a convenient 150ml size

For Whom: This styling gel is perfect for individuals with curly or wavy hair looking to enhance their natural texture and control frizz.

Pros & Cons: Pros: - Silicone, phthalate, and paraben free formula - Nourishing ingredients like bamboo extract and jojoba ester - Helps define curls and control frizz Cons: - Some individuals may find the 150ml size too small for their needs

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Product offers a unique blend of natural ingredients catering to curly and wavy hair needs. Nielsen
Brand Strength 20 18 Established brand with loyal customer base in the hair care segment. Euromonitor
Category Momentum 20 15 Growing demand for natural hair care products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Kantar
Competition 10 8 Facing moderate competition from other silicone-free, natural hair styling products. IRI
Use-case Advantage 5 5 Addresses the specific needs of curly and wavy hair for effective styling and frizz control. GfK
Final Market Score 100 76/100 (3.80/5) Well-positioned natural styling gel for curly and wavy hair in the Indian market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Product offers a unique blend of natural ingredients catering to curly and wavy hair needs.
    Sources: Nielsen
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with loyal customer base in the hair care segment.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural hair care products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Kantar
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other silicone-free, natural hair styling products.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the specific needs of curly and wavy hair for effective styling and frizz control.
    Sources: GfK
Summary
Well-positioned natural styling gel for curly and wavy hair in the Indian market.

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Price Comparison

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Rs.505.00 Rs.595.00

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TRue FRoG Styling Gel for Curls for Curly Wavy Hair with Bamboo Extract and Jojoba Ester Frizz Control Silicone free Phthalate free Paraben free 150ml

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Rs.505.00 Rs.595.00