skm Neeli Bhringadhi Thailam Oil for Shiny Black Hair 100ml pack of 2 200 2

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Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Promotes shiny black hair with natural ingredients
Nourishes scalp and strengthens hair roots
Ideal for enhancing natural shine and color
Suitable for all hair types, men and women alike

Market-Based Score (India)

66/100 (3.30/5)

Decent

Well-positioned Ayurvedic hair oil offering with competitive pricing in a growing market.

Rs.400.00 Rs.410.00

Best price from

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Key Features

Category	Hair Oil
Model	B0CBWVLFXM
Price	410.0000
Key Ingredients	Neeli, Bhringraj
Benefits	Promotes shiny black hair, Nourishes scalp, Strengthens hair roots, Improves hair texture
Suitable For	All hair types, Men and women
Pros	Natural ingredients, Promotes shine, Nourishes scalp
Cons	Strong scent, Packaging improvement needed

Details

skm Neeli Bhringadhi Thailam Oil for Shiny Black Hair 100ml pack of 2 200 2

**About Product:**

SKM Neeli Bhringadhi Thailam Oil is a traditional Ayurvedic hair oil that is specially formulated to promote shiny black hair. Made with a blend of natural ingredients, this oil helps to nourish the scalp, strengthen hair roots, and improve hair texture.

**Key Features:**

- Formulated with potent herbs like Neeli and Bhringraj
- Helps to promote shiny black hair
- Nourishes the scalp and strengthens hair roots
- Improves hair texture and overall hair health

**For Whom:**

This hair oil is ideal for anyone looking to enhance the natural shine and color of their hair. It is suitable for all hair types and can be used by both men and women.

**Pros & Cons:**

*Pros:*
- Natural ingredients
- Promotes shiny black hair
- Nourishes scalp and strengthens hair roots

*Cons:*
- Scent may be strong for some users
- Packaging could be improved for easier application

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers traditional Ayurvedic ingredients for hair nourishment, aligning with current consumer preferences.	Vogue India
Brand Strength	20	15	Established brand with a loyal customer base in the hair care segment.	Brand Equity
Category Momentum	20	10	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for a pack of 2, appealing to price-conscious Indian consumers.	Retail360
Competition	10	6	Facing competition from both traditional Ayurvedic brands and modern hair care products in the market.	Business Standard
Use-case Advantage	5	5	Addresses the specific need for shiny black hair, a popular hair care goal in India.	Elle India
Final Market Score	100	66/100 (3.30/5)	Well-positioned Ayurvedic hair oil offering with competitive pricing in a growing market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Offers traditional Ayurvedic ingredients for hair nourishment, aligning with current consumer preferences.

Sources: Vogue India
Brand Strength 15/20

Weight: 20

Contribution: 15

Rationale: Established brand with a loyal customer base in the hair care segment.

Sources: Brand Equity
Category Momentum 10/20

Weight: 20

Contribution: 10

Rationale: Growing demand for natural hair care products in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced for a pack of 2, appealing to price-conscious Indian consumers.

Sources: Retail360
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing competition from both traditional Ayurvedic brands and modern hair care products in the market.

Sources: Business Standard
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Addresses the specific need for shiny black hair, a popular hair care goal in India.

Sources: Elle India

Summary

Well-positioned Ayurvedic hair oil offering with competitive pricing in a growing market.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	skm Neeli Bhringadhi Thailam Oil for Shiny Black Hair 100ml pack of 2 200 2 In Stock	Rs.400.00 Rs.410.00 COD	GO TO STORE GO TO STORE
skm Neeli Bhringadhi Thailam Oil for Shiny Black Hair 100ml pack of 2 200 2 In Stock COD