Sebastian Professionals Dark Oil Lightweight Shampoo Hydrating Smoothing 250 ml With Argan Jojoba Oil

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Hydrating and smoothing shampoo for dry or damaged hair in need of nourishment and hydration
  • Lightweight formula with argan and jojoba oil that leaves hair smooth, shiny, and healthy
  • Ideal for all hair types and textures, providing a nourishing cleanse without weighing hair down
  • Contains argan and jojoba oil to hydrate and smooth hair, perfect for achieving a sleek look

Market-Based Score (India)

66/100 (3.30/5)
Decent
Sebastian Professionals Dark Oil Shampoo offers a competitive blend of premium ingredients and pricing in the Indian market.
Rs.1,600.00 Rs.1,900.00
Best price from Amazon.in Amazon.in
Details

Sebastian Professionals Dark Oil Lightweight Shampoo Hydrating Smoothing 250 ml With Argan Jojoba Oil

About Product: Sebastian Professionals Dark Oil Lightweight Shampoo is a hydrating and smoothing shampoo that contains argan and jojoba oil. It helps to cleanse the hair while providing nourishment and hydration, leaving it smooth and shiny.

Key Features: - Lightweight formula - Contains argan and jojoba oil - Hydrates and smoothes hair - Leaves hair shiny and healthy

For whom: This shampoo is ideal for those with dry or damaged hair in need of hydration and smoothing. It is suitable for all hair types and textures.

Pros: - Nourishes and hydrates the hair - Lightweight formula does not weigh hair down - Leaves hair smooth and shiny

Cons: - Some users may find the scent too strong - May not be suitable for those with sensitive scalps

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The inclusion of Argan and Jojoba Oil aligns with the trend towards natural ingredients. Vogue, Elle
Brand Strength 20 10 Sebastian Professionals is a recognized brand in the salon industry. Brandwatch, Retail Gazette
Category Momentum 20 15 Growing demand for premium hair care products in Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to other premium hair care brands in India. Business Standard, The Economic Times
Competition 10 6 Facing competition from other established premium shampoo brands in India. Hindustan Times, India Today
Use-case Advantage 5 5 Addresses the need for hydrating and smoothing properties in a shampoo. Cosmopolitan, Allure
Final Market Score 100 66/100 (3.30/5) Sebastian Professionals Dark Oil Shampoo offers a competitive blend of premium ingredients and pricing in the Indian market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The inclusion of Argan and Jojoba Oil aligns with the trend towards natural ingredients.
    Sources: Vogue, Elle
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Sebastian Professionals is a recognized brand in the salon industry.
    Sources: Brandwatch, Retail Gazette
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium hair care products in Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to other premium hair care brands in India.
    Sources: Business Standard, The Economic Times
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other established premium shampoo brands in India.
    Sources: Hindustan Times, India Today
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for hydrating and smoothing properties in a shampoo.
    Sources: Cosmopolitan, Allure
Summary
Sebastian Professionals Dark Oil Shampoo offers a competitive blend of premium ingredients and pricing in the Indian market.

Price Comparison

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Rs.1,600.00 Rs.1,900.00

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Sebastian Professionals Dark Oil Lightweight Shampoo Hydrating Smoothing 250 ml With Argan Jojoba Oil

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Rs.1,600.00 Rs.1,900.00