Pilgrim Korean Rice Water Collagen Advanced Damage Repair Shampoo 200ml with 17 Amino Acids Wheat Protein 5 Ceramides Paraben Free For Dry Damaged Hair For Women and Men

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Formulated with 17 amino acids, wheat protein, and 5 ceramides for deep repair and hydration.
  • Contains Korean rice water and collagen for added strength and shine.
  • Ideal for individuals with dry, damaged hair looking to nourish and repair their locks.
  • Deeply nourishing formula that strengthens hair, adds shine, and suitable for all hair types.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned premium shampoo with strong brand transitioning and competitive pricing.
Rs.243.10 Rs.345.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Name Pilgrim Korean Rice Water Collagen Advanced Damage Repair Shampoo
Volume 200ml
Key Ingredients 17 Amino Acids, Wheat Protein, 5 Ceramides, Korean Rice Water, Collagen
Formulation Paraben Free
Target Hair Type Dry, Damaged Hair
Suitable For Men and Women
Pros Deeply nourishing, strengthens hair, adds shine
Cons Strong scent for some, may not suit sensitive skin
Price 345.0000
Details

Pilgrim Korean Rice Water Collagen Advanced Damage Repair Shampoo 200ml with 17 Amino Acids Wheat Protein 5 Ceramides Paraben Free For Dry Damaged Hair For Women and Men



- Pilgrim Korean Rice Water Collagen Advanced Damage Repair Shampoo is formulated with 17 amino acids, wheat protein, and 5 ceramides to provide deep repair and hydration for dry, damaged hair.

- Key Features: Contains Korean rice water and collagen for added strength and shine, paraben-free formula, suitable for both men and women, ideal for dry and damaged hair.

- For whom: This shampoo is perfect for individuals with dry, damaged hair looking to nourish and repair their locks.

- Pros: Deeply nourishing formula, strengthens hair, adds shine, suitable for all hair types, paraben-free.

- Cons: Scent may be too strong for some individuals, may not be suitable for those with sensitive skin.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Rich in amino acids and ceramides, addressing key concerns for Indian consumers Euromonitor
Brand Strength 20 10 Established brand reputation in skincare transitioning to hair care Brandwatch
Category Momentum 20 15 Growing demand for premium hair care products in Indian market Mintel
Price Positioning 20 10 Competitively priced for the premium segment, offering value for money AC Nielsen
Competition 10 6 Facing competition from established and emerging brands in the premium hair care segment GfK
Use-case Advantage 5 5 Addresses specific needs of dry and damaged hair, appealing to a wide audience Kantar
Final Market Score 100 66/100 (3.30/5) Well-positioned premium shampoo with strong brand transitioning and competitive pricing.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Rich in amino acids and ceramides, addressing key concerns for Indian consumers
    Sources: Euromonitor
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation in skincare transitioning to hair care
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium hair care products in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for the premium segment, offering value for money
    Sources: AC Nielsen
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from established and emerging brands in the premium hair care segment
    Sources: GfK
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific needs of dry and damaged hair, appealing to a wide audience
    Sources: Kantar
Summary
Well-positioned premium shampoo with strong brand transitioning and competitive pricing.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.243.10 Rs.345.00

GO TO STORE GO TO STORE

Pilgrim Korean Rice Water Collagen Advanced Damage Repair Shampoo 200ml with 17 Amino Acids Wheat Protein 5 Ceramides Paraben Free For Dry Damaged Hair For Women and Men

In Stock COD

Reviews (0)

Write a review

Bad Good
Note: HTML is not translated!
0/1000 characters
Best price
Rs.243.10 Rs.345.00