Nykaa Brow Chika WOW Eyebrow Pencil Coven Cocoa 01 1 08gm

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Nykaa Brow Chika WOW Eyebrow Pencil Coven Cocoa 01 1 08gm
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Define and enhance your brows effortlessly with the Nykaa Brow Chika WOW Eyebrow Pencil in Coven Cocoa 01
  • Enjoy long-lasting wear and easy blending for a natural look with this versatile eyebrow pencil
  • Precision application made easy with the fine tip design, suitable for all skill levels
  • Choose from multiple shades to find the perfect match for your brows, whether you're a beginner or a makeup pro

Market-Based Score (India)

76/100 (3.80/5)
Good value
Nykaa Brow Chika WOW Eyebrow Pencil is well-positioned in the growing Indian market for eyebrow colors.

⭐ Reviews Summary

✅ What Users Love

  • Smooth application with a fine tip for precision.
  • Long-lasting formula that withstands daily wear.
  • Natural finish that blends well with eyebrow hair.

⚠️ What to Watch

  • Limited shade range may not suit all skin tones.
  • Can be slightly waxy, affecting blendability.
  • Price point considered high for the quantity offered.
Rs.375.00 Rs.499.00
Best price from Amazon.in Amazon.in
Key Features
Category Eyebrow Pencil
Model B075TFHLCY
Price 499.0000
Shade Coven Cocoa 01
Weight 1.08gm
Formula Long-lasting
Application Fine tip for precise application
Blendability Easy to blend
Pros Versatile shade for various skin tones
Cons May need to be sharpened frequently
Details

Nykaa Brow Chika WOW Eyebrow Pencil Coven Cocoa 01 1 08gm

The Nykaa Brow Chika WOW Eyebrow Pencil in the shade Coven Cocoa 01 is a versatile and easy-to-use eyebrow pencil that helps create defined and natural-looking brows. With its fine tip, this pencil allows for precise application and helps fill in sparse areas effortlessly.

Key Features:
1. Long-lasting formula
2. Easy to blend
3. Fine tip for precise application
4. Available in multiple shades

This eyebrow pencil is suitable for anyone looking to enhance their brows and achieve a polished look. Whether you're a beginner or a makeup enthusiast, this product is perfect for achieving well-groomed eyebrows that frame your face beautifully.

Pros:
1. Versatile shade for various skin tones
2. Easy to use and blend
3. Long-lasting formula

Cons:
1. May need to be sharpened frequently
2. Limited shade range

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers a wide range of shades suitable for Indian skin tones. Vogue
Brand Strength 20 18 Nykaa is a well-established brand in the Indian beauty market. Forbes
Category Momentum 20 15 Growing demand for eyebrow colors in Indian market. Mintel
Price Positioning 20 15 Competitively priced compared to similar products in the market. ET
Competition 10 5 Facing competition from both high-end and drugstore brands. Hindu
Use-case Advantage 5 3 Easy to use for beginners and professionals alike. Elle
Final Market Score 100 76/100 (3.80/5) Nykaa Brow Chika WOW Eyebrow Pencil is well-positioned in the growing Indian market for eyebrow colors.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers a wide range of shades suitable for Indian skin tones.
    Sources: Vogue
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Nykaa is a well-established brand in the Indian beauty market.
    Sources: Forbes
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for eyebrow colors in Indian market.
    Sources: Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced compared to similar products in the market.
    Sources: ET
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Facing competition from both high-end and drugstore brands.
    Sources: Hindu
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Easy to use for beginners and professionals alike.
    Sources: Elle
Summary
Nykaa Brow Chika WOW Eyebrow Pencil is well-positioned in the growing Indian market for eyebrow colors.

Price Comparison

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Rs.375.00 Rs.499.00

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Nykaa Brow Chika WOW Eyebrow Pencil Coven Cocoa 01 1 08gm

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Rs.375.00 Rs.499.00