Nihar Naturals Coconut Hair Oil 500 ml

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Smart Rank ⓘ 52/100
Based on Market Score (86/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Nourishing coconut hair oil for healthy, shiny hair
  • Made from pure coconut extracts for all hair types
  • Conditions and maintains hair health naturally
  • Ideal for dry or damaged hair, improving appearance

Market-Based Score (India)

86/100 (4.30/5)
Excellent
Nihar Naturals Coconut Hair Oil 500 ml holds a strong position in the competitive Indian hair oils market.
Rs.199.00 Rs.199.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Oil
Volume 500 ml
Key Ingredients Pure Coconut Extracts
Benefits Nourishes and Conditions Hair
Suitability All Hair Types
Pros Natural and Pure
Cons Strong Coconut Smell
Price 199.00
Details

Nihar Naturals Coconut Hair Oil 500 ml

About Product: Nihar Naturals Coconut Hair Oil is a natural hair oil made from pure coconut extracts. It is known for its nourishing and conditioning properties that help in keeping hair healthy and shiny.

Key Features: - Made from pure coconut extracts - Nourishes and conditions hair - Helps in maintaining hair health and shine - Suitable for all hair types

For whom: This coconut hair oil is suitable for anyone looking to improve the health and appearance of their hair. It is especially beneficial for those with dry or damaged hair.

Pros: - Natural and pure coconut oil - Nourishes and conditions hair - Helps in maintaining hair health - Suitable for all hair types

Cons: - Some may not like the smell of coconut oil - May be too heavy for those with fine hair types

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Nihar Naturals Coconut Hair Oil 500 ml offers the desired features at a competitive price point. Retail360, The Economic Times
Brand Strength 20 18 Nihar Naturals is a well-established brand with a loyal customer base in India. Brand Equity, Business Standard
Category Momentum 20 15 Hair oils market in India is growing rapidly with increasing consumer demand. Mintel, Euromonitor
Price Positioning 20 15 Competitively priced compared to similar products in the market, offering value for money. Livemint, Business Today
Competition 10 10 Facing strong competition from both local and international brands in the hair oils segment in India. India Retailing, Business Standard
Use-case Advantage 5 3 The product's natural ingredients provide nourishment and strength to hair, appealing to health-conscious consumers. Vogue, Elle
Final Market Score 100 86/100 (4.30/5) Nihar Naturals Coconut Hair Oil 500 ml holds a strong position in the competitive Indian hair oils market.
Market-Based Score
86/100 (4.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Nihar Naturals Coconut Hair Oil 500 ml offers the desired features at a competitive price point.
    Sources: Retail360, The Economic Times
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Nihar Naturals is a well-established brand with a loyal customer base in India.
    Sources: Brand Equity, Business Standard
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Hair oils market in India is growing rapidly with increasing consumer demand.
    Sources: Mintel, Euromonitor
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced compared to similar products in the market, offering value for money.
    Sources: Livemint, Business Today
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing strong competition from both local and international brands in the hair oils segment in India.
    Sources: India Retailing, Business Standard
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: The product's natural ingredients provide nourishment and strength to hair, appealing to health-conscious consumers.
    Sources: Vogue, Elle
Summary
Nihar Naturals Coconut Hair Oil 500 ml holds a strong position in the competitive Indian hair oils market.

Price Comparison

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Nihar Naturals Coconut Hair Oil 500 ml

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Rs.199.00 Rs.199.00