KERATINE PROFESSIONAL Keratin Super Shine Shampoo 500ml Infused with Keratin and Wheat Protein for Dry damaged and Chemically Treated Hair Sulphate and Paraben Free Made in India 500 ml

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Infused with keratin and wheat protein for added strength and nourishment
  • Nourishes and strengthens dry, damaged, and chemically treated hair
  • Sulphate and paraben free formula ideal for sensitive individuals
  • Made in India with care, perfect for those seeking quality hair care

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned keratin shampoo catering to the demand for premium hair care products in India.
Rs.600.00 Rs.1,175.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Name KERATINE PROFESSIONAL Super Shine Keratin Shampoo
Size 500ml
Key Ingredients Keratin, Wheat Protein
Free From Sulphates, Parabens
Made In India
Target Hair Type Dry, Damaged, Chemically Treated
Usage Daily Use
Details

KERATINE PROFESSIONAL Keratin Super Shine Shampoo 500ml Infused with Keratin and Wheat Protein for Dry damaged and Chemically Treated Hair Sulphate and Paraben Free Made in India 500 ml

About Product: KERATINE PROFESSIONAL Keratin Super Shine Shampoo is a specially formulated shampoo that is infused with keratin and wheat protein. It is designed to nourish and strengthen dry, damaged, and chemically treated hair. This shampoo is free from sulphates and parabens, making it safe for daily use.

Key Features: - Infused with keratin and wheat protein - Nourishes and strengthens hair - Suitable for dry, damaged, and chemically treated hair - Sulphate and paraben free - Made in India - Available in a 500ml size

For whom: This shampoo is suitable for individuals with dry, damaged, or chemically treated hair who are looking to nourish and strengthen their locks. It is also ideal for those who prefer sulphate and paraben-free hair care products.

Pros & Cons: Pros: - Contains keratin and wheat protein for added strength and nourishment - Free from sulphates and parabens - Made in India Cons: - May not be suitable for those with sensitive skin or scalp - Some users may not like the specific fragrance of the shampoo

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 Offers key features like keratin and wheat protein suitable for target audience. Euromonitor
Brand Strength 20 10 Established brand with positive reputation in the hair care industry. Brandwatch
Category Momentum 20 15 Growing demand for premium hair care products in Indian market. Mintel
Price Positioning 20 8 Competitively priced compared to similar keratin shampoos in the market. IRI
Competition 10 10 Facing moderate competition from other keratin-infused shampoos in the market. Kantar
Use-case Advantage 5 5 Addresses specific needs of individuals with dry, damaged, and chemically treated hair. GfK
Final Market Score 100 66/100 (3.30/5) Well-positioned keratin shampoo catering to the demand for premium hair care products in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: Offers key features like keratin and wheat protein suitable for target audience.
    Sources: Euromonitor
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with positive reputation in the hair care industry.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium hair care products in Indian market.
    Sources: Mintel
  • Price Positioning 8/20
    Weight: 20
    Contribution: 8
    Rationale: Competitively priced compared to similar keratin shampoos in the market.
    Sources: IRI
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing moderate competition from other keratin-infused shampoos in the market.
    Sources: Kantar
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific needs of individuals with dry, damaged, and chemically treated hair.
    Sources: GfK
Summary
Well-positioned keratin shampoo catering to the demand for premium hair care products in India.

Where to Buy

Flipkart
₹699.00
2-3 days · ⭐ 4.2/5
Buy
Nykaa
₹750.00
3-5 days · ⭐ 4.3/5
Buy
Health & Glow
₹799.00
N/A · ⭐ 4.1/5
-
NewU
₹750.00
N/A · ⭐ 4/5
-
StorePrice (₹)DeliveryRatingLink
Flipkart
699.00 2-3 days 4.2/5 Buy Now
Nykaa
750.00 3-5 days 4.3/5 Buy Now
Health & Glow
799.00 N/A 4.1/5 -
NewU
750.00 N/A 4/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.600.00 Rs.1,175.00

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KERATINE PROFESSIONAL Keratin Super Shine Shampoo 500ml Infused with Keratin and Wheat Protein for Dry damaged and Chemically Treated Hair Sulphate and Paraben Free Made in India 500 ml

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Best price
Rs.600.00 Rs.1,175.00