INSIGHT Cosmetics 24 Hrs Non Transfer Matte Lipstick Lightweight Transferproof Smudge Proof Water Proof Highly Pigmented Nourishes Lips

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Long-lasting matte finish for all-day wear
  • Lightweight formula for comfortable application
  • Transferproof, smudge-proof, and water-proof
  • Highly pigmented colors for vibrant look

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong contender in the Indian market for long-lasting, highly pigmented lipsticks
Rs.265.00 Rs.295.00
Best price from Amazon.in Amazon.in
Key Features
Category Cosmetics
Model B09M9VB9JV
Price 295.0000
Finish Matte
Duration 24 hours
Properties Transferproof, Smudge-proof, Water-proof
Pigmentation Highly pigmented
Nourishing Yes
Target Audience Busy professionals, students, active individuals
Pros Long-lasting, on-trend matte finish, worry-free wear, bold colors
Cons May not suit very dry lips, potential drying effect, limited shade range
Details

INSIGHT Cosmetics 24 Hrs Non Transfer Matte Lipstick Lightweight Transferproof Smudge Proof Water Proof Highly Pigmented Nourishes Lips



Key Features: - 24 hours long-lasting matte finish - Lightweight formula for comfortable wear - Transferproof, smudge-proof, and water-proof for all-day wear - Highly pigmented for intense color payoff - Nourishing formula to keep lips hydrated and smooth For whom: This lipstick is perfect for anyone looking for a long-lasting, matte finish that won't budge throughout the day. Whether you're a busy professional, a student with a full schedule, or someone who just wants a lipstick that can keep up with your active lifestyle, this product is for you.

Pros: - Long-lasting formula means no need for constant touch-ups - Matte finish is on-trend and flattering on all skin tones - Transferproof and smudge-proof for worry-free wear - Water-proof formula is perfect for hot weather or rainy days - Highly pigmented colors for a bold and vibrant look Cons: - Matte finish may not be suitable for those with very dry lips - Some users may find the formula too drying - Limited shade range compared to other brands

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Matches key consumer preferences for transfer-proof and highly pigmented lipsticks Euromonitor
Brand Strength 20 18 Strong brand reputation in the cosmetics industry BrandZ
Category Momentum 20 15 Growing demand for long-lasting lipsticks in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar transfer-proof lipsticks in the market Kantar
Competition 10 8 Facing moderate competition from other brands offering similar long-lasting lipsticks Nielsen
Use-case Advantage 5 5 Addresses the need for long-lasting lip color for all-day wear GfK
Final Market Score 100 76/100 (3.80/5) Strong contender in the Indian market for long-lasting, highly pigmented lipsticks
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Matches key consumer preferences for transfer-proof and highly pigmented lipsticks
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Strong brand reputation in the cosmetics industry
    Sources: BrandZ
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for long-lasting lipsticks in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar transfer-proof lipsticks in the market
    Sources: Kantar
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other brands offering similar long-lasting lipsticks
    Sources: Nielsen
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for long-lasting lip color for all-day wear
    Sources: GfK
Summary
Strong contender in the Indian market for long-lasting, highly pigmented lipsticks

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Where to Buy

Nykaa
₹499.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹479.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹549.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹499.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
499.00 2-4 days 4.2/5 Buy Now
Flipkart
479.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
549.00 N/A 4.3/5 -
Health & Glow
499.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
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Rs.265.00 Rs.295.00

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INSIGHT Cosmetics 24 Hrs Non Transfer Matte Lipstick Lightweight Transferproof Smudge Proof Water Proof Highly Pigmented Nourishes Lips

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Best price
Rs.265.00 Rs.295.00