Cooling kajal Cool and Refreshing Black kajal Insta Waterproof Smudge Proof Long Lasting Eye Makeup Herbal Cooling Black Herbal for Women Super Whole Day Lasting Kajal Best Sparkling Eyes

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enhance your eyes with a cooling sensation using this long-lasting, waterproof kajal
  • Enjoy a smudge-proof formula that ensures your eye makeup stays flawless all day
  • Gentle herbal ingredients make it safe for everyday use, suitable for all skin types
  • Add a touch of glamour to any look with the sparkling finish of this black kajal

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong product with competitive features and pricing in the growing herbal eye makeup segment.
Rs.199.00 Rs.299.00
Best price from Amazon.in Amazon.in
Key Features
Category Eye Makeup
Model B08RK19PRZ
Price 299.0000
Attributes Waterproof, Smudge-Proof, Long Lasting
Ingredients Herbal
Finish Sparkling
Suitable For All Skin Types
Application Easy to Apply
Details

Cooling kajal Cool and Refreshing Black kajal Insta Waterproof Smudge Proof Long Lasting Eye Makeup Herbal Cooling Black Herbal for Women Super Whole Day Lasting Kajal Best Sparkling Eyes



The Cooling Kajal is a black kajal that not only enhances the eyes but also provides a cooling and refreshing sensation upon application. Its waterproof and smudge-proof formula ensures long-lasting wear, making it the perfect choice for all-day eye makeup.

Key features of the Cooling Kajal include its herbal ingredients that are gentle on the skin and safe for everyday use. It also has a sparkling finish that adds a touch of glamour to any look.

This product is ideal for women who want a kajal that not only looks great but also feels comfortable to wear. Whether you're heading to work, a special event, or just want to add a little extra sparkle to your everyday look, the Cooling Kajal is perfect for you.

Pros of the Cooling Kajal include its long-lasting formula, smudge-proof finish, and refreshing feel on the skin. It is suitable for all skin types and is easy to apply, making it a must-have for any makeup bag.

Cons of the Cooling Kajal may include the need for touch-ups throughout the day for optimal wear. Some users may also prefer a matte finish over the sparkling look of this kajal.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Long-lasting, waterproof, and smudge-proof features align well with consumer preferences. Kantar
Brand Strength 20 15 Established brand with a loyal customer base in the cosmetics industry. Euromonitor
Category Momentum 20 10 Growing demand for herbal eye makeup products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. GfK
Competition 10 6 Facing moderate competition from both local and international brands offering similar products. Forrester
Use-case Advantage 5 5 Addresses the need for a reliable and long-lasting kajal for daily use. Nielsen
Final Market Score 100 66/100 (3.30/5) Strong product with competitive features and pricing in the growing herbal eye makeup segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Long-lasting, waterproof, and smudge-proof features align well with consumer preferences.
    Sources: Kantar
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Established brand with a loyal customer base in the cosmetics industry.
    Sources: Euromonitor
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for herbal eye makeup products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from both local and international brands offering similar products.
    Sources: Forrester
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for a reliable and long-lasting kajal for daily use.
    Sources: Nielsen
Summary
Strong product with competitive features and pricing in the growing herbal eye makeup segment.

Where to Buy

Nykaa
₹299.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹349.00
2-3 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹399.00
N/A · ⭐ 4.5/5
-
Health & Glow
₹329.00
N/A · ⭐ 4.3/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
299.00 2-4 days 4.2/5 Buy Now
Amazon India
349.00 2-3 days 4.0/5 Buy Now
Shoppers Stop
399.00 N/A 4.5/5 -
Health & Glow
329.00 N/A 4.3/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.199.00 Rs.299.00

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Cooling kajal Cool and Refreshing Black kajal Insta Waterproof Smudge Proof Long Lasting Eye Makeup Herbal Cooling Black Herbal for Women Super Whole Day Lasting Kajal Best Sparkling Eyes

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Best price
Rs.199.00 Rs.299.00