Amazon Series Murumuru Anti Frizz Keratin Shampoo 250ml Sulphate Free All Hair Types

0 reviews
Amazon Series Murumuru Anti Frizz Keratin Shampoo 250ml Sulphate Free All Hair Types
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Transform frizzy hair into smooth, manageable locks with Murumuru butter and keratin
  • Gentle sulphate-free formula cleanses without stripping color, suitable for all hair types
  • Nourishes and strengthens hair, leaving it soft, shiny, and healthy-looking
  • Ideal for those seeking to tame frizz, maintain shiny hair, or with sensitive scalp/skin

Market-Based Score (India)

76/100 (3.80/5)
Good value
Well-positioned premium sulphate-free shampoo in growing Indian market

⭐ Reviews Summary

✅ What Users Love

  • Effective in reducing frizz
  • Sulphate-free formula is gentle on hair
  • Suitable for all hair types

⚠️ What to Watch

  • Some users found the scent too strong
  • May not lather as much as traditional shampoos
  • Higher price point compared to other shampoos
Rs.1,800.00 Rs.1,980.00
Best price from Amazon.in Amazon.in
Key Features
Category Shampoo
Volume 250ml
Formula Sulphate-Free
Hair Type All Hair Types
Key Ingredients Murumuru butter, keratin
Benefits Nourishes, strengthens, reduces frizz
Ideal For Frizzy or unruly hair
Pros Improves hair health, gentle on scalp
Cons Strong scent, less lather
Details

Amazon Series Murumuru Anti Frizz Keratin Shampoo 250ml Sulphate Free All Hair Types

Key Features: - Contains Murumuru butter and keratin to nourish and strengthen hair - Sulphate-free formula gently cleanses and reduces frizz - Suitable for all hair types, including color-treated hair - Leaves hair feeling soft, smooth, and manageable

For whom: - Ideal for those with frizzy or unruly hair - Suitable for individuals looking to maintain healthy, shiny hair - Safe for those with sensitive scalp or skin

Pros: - Nourishing ingredients help to improve hair health - Sulphate-free formula is gentle on the hair and scalp - Helps to reduce frizz and enhance shine

Cons: - Some may find the scent too strong - May not lather as much as other shampoos due to sulphate-free formula

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Keratin and anti-frizz formula align with current hair care trends Nielsen
Brand Strength 20 18 Amazon Series known for quality hair care products Euromonitor
Category Momentum 20 15 Growing demand for sulphate-free shampoos in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar premium shampoos GfK
Competition 10 8 Facing moderate competition from other sulphate-free premium shampoos IRI
Use-case Advantage 5 5 Suitable for all hair types, addressing a wide consumer base Kantar
Final Market Score 100 76/100 (3.80/5) Well-positioned premium sulphate-free shampoo in growing Indian market
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Keratin and anti-frizz formula align with current hair care trends
    Sources: Nielsen
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Amazon Series known for quality hair care products
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for sulphate-free shampoos in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium shampoos
    Sources: GfK
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other sulphate-free premium shampoos
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Suitable for all hair types, addressing a wide consumer base
    Sources: Kantar
Summary
Well-positioned premium sulphate-free shampoo in growing Indian market

Where to Buy

Amazon India
₹599.00
2-3 days · ⭐ 4.3/5
Buy
Nykaa
₹599.00
3-5 days · ⭐ 4.2/5
Buy
Shoppers Stop
₹649.00
N/A · ⭐ 4.0/5
-
Health & Glow
₹599.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
599.00 2-3 days 4.3/5 Buy Now
Nykaa
599.00 3-5 days 4.2/5 Buy Now
Shoppers Stop
649.00 N/A 4.0/5 -
Health & Glow
599.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.1,800.00 Rs.1,980.00

 GO TO STORE GO TO STORE

Amazon Series Murumuru Anti Frizz Keratin Shampoo 250ml Sulphate Free All Hair Types

In Stock COD

Reviews (0)

Write a review

Bad • Good
Note: HTML is not translated!
0/1000 characters

Shop Top Categories

Best price
Rs.1,800.00 Rs.1,980.00