Amazon Series Jojoba Moisturizing Keratin Shampoo 250ml Sulphate Free All Hair Types

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Infused with jojoba oil for deep hydration, ideal for dry, damaged, or frizzy hair.
  • Contains keratin to strengthen and repair hair, suitable for all hair types.
  • Sulfate-free formula gentle enough for all, won't strip hair of natural oils.
  • Leaves hair soft, smooth, manageable; perfect for strengthening and moisturizing.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and feature fit position Amazon Series Jojoba Shampoo well in the growing Indian sulfate-free shampoo market.
Rs.1,881.00 Rs.1,980.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Name Amazon Series Jojoba Moisturizing Keratin Shampoo
Volume 250ml
Formula Sulfate-Free
Key Ingredients Jojoba Oil, Keratin
Hair Types All Hair Types
Benefits Deep Hydration, Strengthening, Repairing
Pros Moisturizes, Gentle Formula, Softens Hair
Cons Strong Scent, Low Lather
Details

Amazon Series Jojoba Moisturizing Keratin Shampoo 250ml Sulphate Free All Hair Types



Key Features: - Infused with jojoba oil for deep hydration - Contains keratin to strengthen and repair hair - Sulfate-free formula gentle enough for all hair types - Leaves hair feeling soft, smooth, and manageable

For whom: - Ideal for those with dry, damaged, or frizzy hair - Suitable for all hair types, including color-treated hair - Perfect for those looking to strengthen and moisturize their hair

Pros: - Deeply hydrates and moisturizes hair - Strengthens and repairs damaged hair - Gentle formula that won't strip hair of its natural oils - Leaves hair feeling soft, smooth, and manageable

Cons: - Some users may find the scent too strong - May not lather as much as traditional shampoos

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Jojoba and keratin combination suits diverse hair types in India. Euromonitor
Brand Strength 20 18 Amazon Series is gaining popularity among Indian consumers. Kantar
Category Momentum 20 15 Growing demand for sulfate-free shampoos in Indian market. Mintel
Price Positioning 20 15 Competitively priced compared to similar sulfate-free shampoos in India. Nielsen
Competition 10 5 Facing moderate competition from other sulfate-free shampoo brands in India. IRI
Use-case Advantage 5 3 Addresses common hair concerns like dryness and damage effectively. GfK
Final Market Score 100 76/100 (3.80/5) Strong brand and feature fit position Amazon Series Jojoba Shampoo well in the growing Indian sulfate-free shampoo market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Jojoba and keratin combination suits diverse hair types in India.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Amazon Series is gaining popularity among Indian consumers.
    Sources: Kantar
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for sulfate-free shampoos in Indian market.
    Sources: Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced compared to similar sulfate-free shampoos in India.
    Sources: Nielsen
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Facing moderate competition from other sulfate-free shampoo brands in India.
    Sources: IRI
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Addresses common hair concerns like dryness and damage effectively.
    Sources: GfK
Summary
Strong brand and feature fit position Amazon Series Jojoba Shampoo well in the growing Indian sulfate-free shampoo market.

Where to Buy

Amazon India
₹599.00
2-3 days · ⭐ 4.2/5
Buy
Flipkart
₹649.00
3-5 days · ⭐ 4.0/5
Buy
Nykaa
₹699.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹599.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
599.00 2-3 days 4.2/5 Buy Now
Flipkart
649.00 3-5 days 4.0/5 Buy Now
Nykaa
699.00 N/A 4.3/5 -
Health & Glow
599.00 N/A 4.1/5 -

Price Comparison

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Rs.1,881.00 Rs.1,980.00

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Amazon Series Jojoba Moisturizing Keratin Shampoo 250ml Sulphate Free All Hair Types

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Best price
Rs.1,881.00 Rs.1,980.00