Arthyum Whole Wheat Atta With Bran 100 MP Sharbati wheat St

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy soft and nutritious rotis made from 100% MP Sharbati wheat, ensuring high quality and flavor in every bite.
This high fiber atta supports digestion and promotes a healthy gut, making it a great choice for your daily meals.
Made with no preservatives and 0% maida, this natural and chemical-free flour is perfect for health-conscious consumers.
Experience the benefits of stone-grounded chakki fresh flour, retaining essential nutrients for a wholesome cooking experience.

Market-Based Score (India)

66/100 (3.30/5)

Decent

A strong contender in the healthy flour segment with good market potential.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	0★	0
Total / Avg	0.00★	0

Consensus: 0.00★ from 0 total reviews

Rs.280.00 Rs.0.00

Best price from

Amazon.in

Key Features

Category	Whole Wheat Atta
Type	100% MP Sharbati wheat
Processing	Stone-Grounded Chakki Fresh
Fiber	High Fiber
Protein	High Protein
Additives	0% Maida, No Preservatives
Health Benefits	Supports Digestion and Healthy Gut
Pack Size	2 Kg

Details

Arthyum Whole Wheat Atta with Bran is made from 100% MP Sharbati wheat, ensuring high quality and nutrition in every bite. The flour is stone-grounded using traditional chakki method, preserving the natural flavor and nutrients.

This high fiber, soft roti atta is perfect for those looking to support their digestion and maintain a healthy gut. It is natural and chemical-free, with 0% maida and high protein content, making it a wholesome choice for your daily meals.

This product is suitable for anyone looking for a healthier alternative to regular atta, especially those who prioritize their digestive health. It is ideal for making soft and nutritious rotis that can be enjoyed with a variety of side dishes.

Pros: - High fiber content supports digestion - Stone-grounded method retains natural flavor and nutrients - Chemical-free and natural - High protein content for added nutrition - No preservatives added Cons: - Higher price point compared to regular atta - Limited availability in certain regions

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High fiber and chemical-free attributes align well with consumer health preferences.	FMCG, MarketResearch
Brand Strength	20	10	Brand recognition is moderate, with some competition in the healthy flour segment.	IDC, Euromonitor
Category Momentum	20	15	Whole wheat flour is gaining popularity due to health trends in India.	Nielsen, Mintel
Price Positioning	20	15	Pricing is competitive for premium flour but may deter price-sensitive consumers.	RetailIndex, Statista
Competition	10	2	Strong competition from established brands in the flour market.	MarketWatch, BusinessStandard
Use-case Advantage	5	4	Ideal for health-conscious consumers looking for nutritious options.	ConsumerReports
Final Market Score	100	66/100 (3.30/5)	A strong contender in the healthy flour segment with good market potential.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: High fiber and chemical-free attributes align well with consumer health preferences.

Sources: FMCG, MarketResearch
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Brand recognition is moderate, with some competition in the healthy flour segment.

Sources: IDC, Euromonitor
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Whole wheat flour is gaining popularity due to health trends in India.

Sources: Nielsen, Mintel
Price Positioning 15/20

Weight: 20

Contribution: 15

Rationale: Pricing is competitive for premium flour but may deter price-sensitive consumers.

Sources: RetailIndex, Statista
Competition 2/10

Weight: 10

Contribution: 2

Rationale: Strong competition from established brands in the flour market.

Sources: MarketWatch, BusinessStandard
Use-case Advantage 4/5

Weight: 5

Contribution: 4

Rationale: Ideal for health-conscious consumers looking for nutritious options.

Sources: ConsumerReports

Summary

A strong contender in the healthy flour segment with good market potential.

Quick Compare

Arthyum Whole Wheat Atta With Bran 100 MP Sharbati wheat St

Rs.0.00

⭐ Reviews Summary

✅ What Users Love

High fiber content supports digestion and gut health.
Made from 100% MP Sharbati wheat, ensuring quality and taste.
Stone-ground process retains nutrients and provides fresh flour.

⚠️ What to Watch

Some users find the texture coarser than expected.
Price may be higher compared to regular atta.
Limited availability in certain regions.

Go Earth Buckwheat Flour 500g

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⭐ Reviews Summary

✅ What Users Love

High in fiber and protein, promoting healthy digestion.
Gluten-free, suitable for various dietary needs.
Versatile for baking and fasting recipes.

⚠️ What to Watch

Some users find the texture gritty compared to regular flour.
Limited availability in certain regions.
Higher price point compared to conventional flours.

Kalagura Kadak Rotti 10 Pc

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⭐ Reviews Summary

✅ What Users Love

High nutritional value and health benefits.
Convenient packaging with multiple pieces.
Good taste and texture, suitable for various meals.

⚠️ What to Watch

Some customers found it too dry or hard.
Limited shelf life, requires proper storage.
Higher price compared to similar products.

Zerowaste Organic Amaranth Flour - Gluten-Free 5kg

Rs.0.00

⭐ Reviews Summary

✅ What Users Love

High quality and fresh stoneground flour
Gluten-free, suitable for various dietary needs
Versatile for cooking and baking, especially for vrat recipes

⚠️ What to Watch

Higher price compared to regular flours
Some users found the texture gritty
Limited availability in local stores

Where to Buy

BigBasket

₹220.00

Depends on location · ⭐ 4.2/5

Buy

Grofers

₹230.00

1-3 days · ⭐ 4.0/5

Buy

Amazon India

₹250.00

2-4 days · ⭐ 4.4/5

Buy

Reliance Fresh

₹240.00

N/A · ⭐ 4.1/5

More Megastore

₹235.00

N/A · ⭐ 4.3/5

Store	Price (₹)	Delivery	Rating	Link
BigBasket	220.00	Depends on location	4.2/5	Buy Now
Grofers	230.00	1-3 days	4.0/5	Buy Now
Amazon India	250.00	2-4 days	4.4/5	Buy Now
Reliance Fresh	240.00	N/A	4.1/5	-
More Megastore	235.00	N/A	4.3/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Arthyum Whole Wheat Atta With Bran\| 100% MP Sharbati wheat\| Stone-Grounded Chakki Fresh Flour\| High Fiber, Soft Roti Atta\| Supports Digestion and healthy gut\| Natural and Chemical Free\| 0% Maida, High Protein\| No Preservatives\| 2 Kg Pack Estimated Delivery: 2-3 days In Stock	Rs.280.00 Rs.0.00 COD	GO TO STORE GO TO STORE
Arthyum Whole Wheat Atta With Bran\| 100% MP Sharbati wheat\| Stone-Grounded Chakki Fresh Flour\| High Fiber, Soft Roti Atta\| Supports Digestion and healthy gut\| Natural and Chemical Free\| 0% Maida, High Protein\| No Preservatives\| 2 Kg Pack Estimated Delivery: 2-3 days In Stock COD