Azah Fresh Start Underarm Roll On Deodorant For Women 6 5 AHA 1 Kojic 1 Salicylic Acid 2 5 Niacinamide Controls Odor Reduces Pigmentation 0 Alcohol 0 Aluminium 50 ml
Smart Rank ⓘ
61/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Effectively controls underarm odor
- Reduces pigmentation for brighter underarms
- Alcohol and aluminum free for gentle skin care
- Long-lasting protection for all-day freshness
Market-Based Score (India)
76/100 (3.80/5)
Good value Strong market potential due to unique formulation and competitive pricing.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.5★ | 17 |
Total / Avg | 4.50★ | 17 |
Consensus:
4.50★ from 17 total reviews
Key Features
Category | Deodorant |
---|---|
Key Ingredients | 6.5% AHA, 1% Kojic Acid, 1% Salicylic Acid, 2.5% Niacinamide |
Alcohol-Free | Yes |
Aluminium-Free | Yes |
Volume | 50 ml |
Target Audience | Women |
Skin Type | All, including sensitive skin |
Price | 349.0000 |
Details
Azah Fresh Start Underarm Roll On Deodorant For Women 6 5 AHA 1 Kojic 1 Salicylic Acid 2 5 Niacinamide Controls Odor Reduces Pigmentation 0 Alcohol 0 Aluminium 50 ml
Azah Fresh Start Underarm Roll-On Deodorant is a specially formulated deodorant designed for women. It contains key ingredients like 6.5% AHA, 1% Kojic Acid, 1% Salicylic Acid, and 2.5% Niacinamide to effectively control odor and reduce pigmentation.The deodorant is free from alcohol and aluminium, making it suitable for all skin types, including sensitive skin. It provides long-lasting protection against odor, keeping you feeling fresh and confident throughout the day.
This deodorant is perfect for women who are looking for a natural and effective solution to underarm odor and pigmentation. It is also ideal for those with sensitive skin who may be prone to irritation from regular deodorants.
Pros: - Contains natural ingredients like AHA and Niacinamide - Controls odor effectively - Reduces pigmentation and brightens underarms - Alcohol and aluminium-free formula Cons: - May not provide 24-hour protection for some users - Slightly higher price point than some regular deodorants
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Unique blend of AHA, Kojic Acid, Salicylic Acid, and Niacinamide stands out in the market. | Euromonitor |
Brand Strength | 20 | 18 | Established brand with positive reputation in personal care. | Brandwatch |
Category Momentum | 20 | 15 | Growing demand for natural deodorants in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar premium natural deodorants. | Kantar |
Competition | 10 | 8 | Facing competition from other natural deodorant brands with similar claims. | Nielsen |
Use-case Advantage | 5 | 5 | Addresses odor control and pigmentation reduction needs effectively. | GfK |
Final Market Score | 100 | 76/100 (3.80/5) | Strong market potential due to unique formulation and competitive pricing. |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Unique blend of AHA, Kojic Acid, Salicylic Acid, and Niacinamide stands out in the market.Sources: Euromonitor -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Established brand with positive reputation in personal care.Sources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for natural deodorants in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar premium natural deodorants.Sources: Kantar -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing competition from other natural deodorant brands with similar claims.Sources: Nielsen -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Addresses odor control and pigmentation reduction needs effectively.Sources: GfK
Summary
Strong market potential due to unique formulation and competitive pricing.
Quick Compare

Rs.349.00
⭐ Reviews Summary
✅ What Users Love
- Effective in controlling odor
- Reduces underarm pigmentation
- Alcohol and aluminum free
⚠️ What to Watch
- May cause irritation for sensitive skin
- Scent may not be long-lasting
- Some users prefer a larger quantity

Rs.399.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting fragrance
- Masculine scent
- Good value for money
⚠️ What to Watch
- Some may find the scent too strong
- Packaging could be improved
- Not suitable for those sensitive to strong scents

Rs.499.00
⭐ Reviews Summary
✅ What Users Love
- Effectively controls body odor throughout the day.
- Brightens and exfoliates underarm skin, reducing pigmentation.
- Gentle formula suitable for sensitive skin types.
⚠️ What to Watch
- Some users report a sticky feeling after application.
- Fragrance may be too strong for sensitive noses.
- Results may take time to become noticeable for some users.
Where to Buy
Price Comparison
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