Wild Stone CODE Iridium Body Perfume for Men 150ml No Gas Deodorant Long Lasting Body Spray
Smart Rank ⓘ
69/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Experience a long-lasting fragrance that keeps you fresh all day, perfect for both office and social settings.
- Enjoy a no gas deodorant formula, providing more product in each bottle for better value and effectiveness.
- The fresh and masculine scent is designed to turn heads and leave a lasting impression wherever you go.
- Convenient 150ml size allows for easy application on-the-go, making it ideal for busy lifestyles and travel.
Market-Based Score (India)
76/100 (3.80/5)
Good value Strong brand and feature fit position Wild Stone CODE Iridium well in the competitive Indian deodorant market.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.2★ | 112 |
Total / Avg | 4.20★ | 112 |
Consensus:
4.20★ from 112 total reviews
Key Features
Category | Body Perfume |
---|---|
Size | 150ml |
Formula | No gas deodorant |
Fragrance | Long-lasting |
Scent | Fresh and masculine |
Pros | Effective scent, Convenient size |
Cons | Strong initial scent, May need reapplication |
Details
Wild Stone CODE Iridium Body Perfume for Men 150ml No Gas Deodorant Long Lasting Body Spray
Key Features: - No gas deodorant formula - Long-lasting fragrance - Fresh and masculine scent - Convenient 150ml size
For whom: This body perfume is perfect for men who want a reliable and effective scent that lasts throughout the day. The fresh and masculine fragrance is suitable for all occasions, whether it be a day at the office or a night out with friends.
Pros: - Long-lasting fragrance that stays with you all day - No gas formula means more product in each bottle - Masculine scent that is sure to turn heads - Convenient size for easy application on-the-go
Cons: - Some may find the scent to be too strong initially - May need to reapply throughout the day for maximum effectiveness
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Long-lasting and no gas deodorant aligns with current consumer preferences. | Euromonitor |
Brand Strength | 20 | 18 | Wild Stone's established presence and trust in the Indian market. | Brandwatch |
Category Momentum | 20 | 15 | Growing demand for men's deodorants in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar offerings in the market. | Retail360 |
Competition | 10 | 8 | Facing strong competition from other established deodorant brands in India. | GfK |
Use-case Advantage | 5 | 5 | Addresses the need for long-lasting fragrance in Indian climatic conditions. | Kantar |
Final Market Score | 100 | 76/100 (3.80/5) | Strong brand and feature fit position Wild Stone CODE Iridium well in the competitive Indian deodorant market. |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Long-lasting and no gas deodorant aligns with current consumer preferences.Sources: Euromonitor -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Wild Stone's established presence and trust in the Indian market.Sources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for men's deodorants in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar offerings in the market.Sources: Retail360 -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing strong competition from other established deodorant brands in India.Sources: GfK -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Addresses the need for long-lasting fragrance in Indian climatic conditions.Sources: Kantar
Summary
Strong brand and feature fit position Wild Stone CODE Iridium well in the competitive Indian deodorant market.
Quick Compare

Rs.350.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting fragrance that stays throughout the day.
- No gas formula makes it skin-friendly.
- Pleasant scent that appeals to a wide audience.
⚠️ What to Watch
- Some users find the scent too strong or overpowering.
- Packaging may leak or break easily.
- Limited availability in some regions.

Rs.429.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting fragrance
- Effective at controlling body odor
- Attractive packaging
⚠️ What to Watch
- Some users found the scent too strong
- May cause irritation for sensitive skin
- Price is relatively high compared to other deodorants

Rs.825.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting fragrance
- Luxurious scent
- Good value for money with combo pack
⚠️ What to Watch
- Some users found the scent too strong
- A few users experienced skin irritation
- Packaging could be improved for better durability
Price Comparison
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