Wild Stone Citrus Burst Icy Fresh Charcoal Cleanse Soaps for Bath Pack of 6 100gm each Refreshing Bathing Soap with Fragrance Freshness Detan Skin Brightening Instant Glow

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Wild Stone Citrus Burst Icy Fresh Charcoal Cleanse Soaps for Bath Pack of 6 100gm each Refreshing Bathing Soap with Fragrance Freshness Detan Skin Brightening Instant Glow
Smart Rank ⓘ 61/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Innovative soap with natural ingredients and unique features, competitively priced in a crowded market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.8★ 44
Total / Avg 4.80★ 44
Consensus: 4.80★ from 44 total reviews
Rs.549.00 Rs.799.00
Best price from Amazon.in Amazon.in
Details

Wild Stone Citrus Burst Icy Fresh Charcoal Cleanse Soaps for Bath Pack of 6 100gm each Refreshing Bathing Soap with Fragrance Freshness Detan Skin Brightening Instant Glow


Key Features: - Pack of 6 soaps, 100gm each - Citrus Burst, Icy Fresh, and Charcoal Cleanse variants - Detan, skin brightening, and instant glow benefits - Refreshing fragrance and freshness
For whom: Ideal for all skin types, especially those looking for a refreshing and rejuvenating bathing experience.
Pros: - Variety of variants for different skin needs - Refreshing fragrance that lasts long - Detan and skin brightening benefits
Cons: - Some users may find the Charcoal Cleanse variant too harsh for daily use

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers a unique combination of citrus, charcoal, and skin-brightening properties. GfK
Brand Strength 20 10 Established brand with loyal customer base in the soap segment. Euromonitor
Category Momentum 20 15 Growing demand for natural ingredient soaps in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar premium soap bars in the market. Nielsen
Competition 10 6 Facing strong competition from established and emerging brands in the solid soap bars category. Statista
Use-case Advantage 5 5 Addresses multiple skin concerns in a single product, appealing to busy consumers. Kantar
Final Market Score 100 66/100 (3.30/5) Innovative soap with natural ingredients and unique features, competitively priced in a crowded market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers a unique combination of citrus, charcoal, and skin-brightening properties.
    Sources: GfK
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with loyal customer base in the soap segment.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural ingredient soaps in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium soap bars in the market.
    Sources: Nielsen
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing strong competition from established and emerging brands in the solid soap bars category.
    Sources: Statista
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses multiple skin concerns in a single product, appealing to busy consumers.
    Sources: Kantar
Summary
Innovative soap with natural ingredients and unique features, competitively priced in a crowded market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.549.00 Rs.799.00

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