The Whole Truth Protein Bars Assorted Pack of 6 x 52g 3 Double Cocoa 3 Cranberry No Added Sugar No Preservatives No Artificial Sweeteners No Gluten or Soy All Natural Ingredients

Key Features: - Pack of 6 bars, each 52g - Assorted flavors: 3 Double Cocoa, 3 Cranberry - No added sugar, preservatives, artificial sweeteners - Gluten-free and soy-free - Made with all natural ingredients

For whom: - Ideal for those looking for a healthy and convenient snack option - Suitable for individuals with dietary restrictions such as gluten or soy intolerance - Perfect for anyone seeking a protein-packed snack on the go

Pros: - Variety of flavors for different taste preferences - Low in sugar and free from artificial additives - Made with all natural ingredients for a wholesome snack option - Convenient size for on-the-go consumption

Cons: - May be pricier compared to other protein bars on the market - Limited flavor options in each pack of 6 bars

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Aligns with current trend of clean-label, protein-rich snacks	Euromonitor
Brand Strength	20	18	Established reputation for quality and natural ingredients	Brandwatch
Category Momentum	20	15	Growing demand for healthy snack options in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium protein bars	Retail360
Competition	10	8	Facing competition from other established protein bar brands	MarketWatch
Use-case Advantage	5	5	Convenient and nutritious on-the-go snack option	GroceryToday
Final Market Score	100	76/100 (3.80/5)	Strong market potential for The Whole Truth Protein Bars in the growing health snack segment.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—