The Whole Truth Protein Bar Coconut Cocoa 52g No Added Sugar All Natural

This protein bar is made with all natural ingredients and does not contain any added sugar. It is a convenient and delicious way to get your protein fix on the go.
Key Features: - Made with all natural ingredients - No added sugar - Convenient on-the-go snack - Delicious coconut cocoa flavor
For whom: This protein bar is perfect for anyone looking for a healthy and convenient snack option that is high in protein and low in sugar. It is great for athletes, fitness enthusiasts, and anyone looking to support their active lifestyle.
Pros: - All natural ingredients - High in protein - Convenient for on-the-go Cons: - Some may find the coconut cocoa flavor too strong

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Meets consumer demand for natural, no added sugar protein bars	Euromonitor
Brand Strength	20	18	Established brand known for quality and natural ingredients	Brandwatch
Category Momentum	20	15	Growing demand for healthy snack options in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Retail360
Competition	10	8	Facing competition from other established protein bar brands	Nielsen
Use-case Advantage	5	5	Convenient on-the-go snack for health-conscious individuals	GFK
Final Market Score	100	76/100 (3.80/5)	Strong market potential for The Whole Truth Coconut Cocoa Protein Bar in India.

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