Sunny Herbals Arnica Hair Conditioner Strengthens Hair Protects From Everyday Damage For Lustrous And Tangle Free Hair 100 ml Pack of 2

Sunny Herbals Arnica Hair Conditioner Strengthens Hair Protects From Everyday Damage For Lustrous And Tangle Free Hair 100 ml Pack of 2

Sunny Herbals Arnica Hair Conditioner is a natural hair care product that is formulated to strengthen and nourish the hair, protecting it from everyday damage.

Key Features: - Contains arnica, a herb known for its hair strengthening properties - Helps to detangle hair and leave it lustrous and smooth - Suitable for all hair types - Comes in a convenient pack of 2 bottles, each containing 100 ml of product

For whom: This conditioner is suitable for anyone looking to improve the health and appearance of their hair. Whether you have dry, damaged, or normal hair, Sunny Herbals Arnica Hair Conditioner can help strengthen and protect your strands.

Pros: - Strengthens hair and promotes healthy growth - Helps to reduce tangles and improve manageability - Protects hair from damage caused by heat styling and environmental factors

Cons: - Some users may find the scent of arnica to be too strong - The formula may not be suitable for those with very sensitive skin or allergies to certain ingredients

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Arnica extract and hair strengthening properties align with current consumer preferences for hair health.	Nielsen
Brand Strength	20	10	Sunny Herbals is a recognized brand in the herbal hair care segment.	Euromonitor
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for a pack of 2 100ml conditioners, appealing to price-sensitive Indian consumers.	Kantar
Competition	10	6	Facing moderate competition from other herbal hair conditioner brands in the Indian market.	IRI
Use-case Advantage	5	5	Addresses common hair damage issues like tangles and everyday damage, meeting consumer needs effectively.	GfK
Final Market Score	100	66/100 (3.30/5)	Sunny Herbals Arnica Hair Conditioner is well-positioned in the Indian market due to its natural ingredients and competitive pricing.

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