Softsens Naturally Soft Skin Body Lotion With Hydrating Milk Creme Oats Extract 48H Moisturization Parabens Sulfates SLS SLES Free 200mlx2 Pack of 2
Smart Rank ⓘ
55/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Get 48-hour moisturization with nourishing milk creme and oats extract
- Enjoy soft, hydrated skin without parabens, sulfates, SLS, or SLES
- Ideal for all skin types, including sensitive skin
- Long-lasting formula keeps skin moisturized for up to 48 hours
Market-Based Score (India)
66/100 (3.30/5)
Decent Well-positioned natural body lotion with competitive pricing and innovative ingredients.
Reviews across marketplaces
| Platform | Rating | Reviews |
|---|---|---|
| amazon | 4.3★ | 22 |
| Total / Avg | 4.30★ | 22 |
Consensus:
4.30★ from 22 total reviews
Rs.429.99 Rs.450.00
Best price from
Amazon.in
Amazon.in
Details
Softsens Naturally Soft Skin Body Lotion With Hydrating Milk Creme Oats Extract 48H Moisturization Parabens Sulfates SLS SLES Free 200mlx2 Pack of 2
About Product: Softsens Naturally Soft Skin Body Lotion is formulated with hydrating milk creme and oats extract to provide 48-hour moisturization. It is free from parabens, sulfates, SLS, and SLES, making it safe for all skin types.Key Features: - Contains nourishing ingredients like milk creme and oats extract - Provides long-lasting moisturization for up to 48 hours - Free from harmful chemicals like parabens, sulfates, SLS, and SLES - Suitable for all skin types
For whom: This body lotion is ideal for anyone looking for a gentle and effective moisturizer to keep their skin soft and hydrated. It is suitable for all skin types, including sensitive skin.
Pros: - Hydrating formula with nourishing ingredients - Long-lasting moisturization for up to 48 hours - Free from harmful chemicals - Suitable for all skin types
Cons: - May not be suitable for those with specific allergies to milk or oats extract.
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Innovative formulation with hydrating milk creme and oats extract meets consumer preferences for natural ingredients. | Euromonitor |
| Brand Strength | 20 | 18 | Established brand with positive consumer reviews and loyalty. | Brandwatch |
| Category Momentum | 20 | 15 | Growing demand for natural body care products in Indian market. | Mintel |
| Price Positioning | 20 | 10 | Competitively priced for a pack of 2, offering value for money in the mid-range segment. | Retail360 |
| Competition | 10 | 0 | Intense competition in the body lotion market with multiple brands offering similar natural formulations. | GfK |
| Use-case Advantage | 5 | 3 | Long-lasting 48H moisturization appeals to consumers seeking all-day hydration. | Kantar |
| Final Market Score | 100 | 66/100 (3.30/5) | Well-positioned natural body lotion with competitive pricing and innovative ingredients. | |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Innovative formulation with hydrating milk creme and oats extract meets consumer preferences for natural ingredients.Sources: Euromonitor -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Established brand with positive consumer reviews and loyalty.Sources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for natural body care products in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced for a pack of 2, offering value for money in the mid-range segment.Sources: Retail360 -
Competition 0/10
Weight: 10Contribution: 0Rationale: Intense competition in the body lotion market with multiple brands offering similar natural formulations.Sources: GfK -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Long-lasting 48H moisturization appeals to consumers seeking all-day hydration.Sources: Kantar
Summary
Well-positioned natural body lotion with competitive pricing and innovative ingredients.
Quick Compare
Rs.400.00
⭐ Reviews Summary
✅ What Users Love
- Provides long-lasting hydration for up to 48 hours.
- Gentle formula free from parabens and sulfates, suitable for sensitive skin.
- Pleasant texture and absorbs quickly without greasiness.
⚠️ What to Watch
- Some users find the scent too strong or overpowering.
- May not be moisturizing enough for extremely dry skin types.
- Packaging can be difficult to dispense the product effectively.
Rs.730.00
⭐ Reviews Summary
✅ What Users Love
- Effective natural relief for body aches
- Moisturizes skin well
- Convenient size for travel
⚠️ What to Watch
- Strong herbal scent may not be appealing to everyone
- Some users found the gel texture sticky
- Price is on the higher side for the quantity
Rs.990.00
⭐ Reviews Summary
✅ What Users Love
- Soothes skin after waxing
- Contains natural oils for hydration
- Pleasant menthol scent
⚠️ What to Watch
- Can feel greasy on the skin
- Some users report irritation
- Packaging may leak during use
Rs.1,299.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting fragrance
- Hydrating and moisturizing
- Suitable for all genders
⚠️ What to Watch
- Some may find the scent too strong
- Packaging could be improved
- Price is on the higher side
Price Comparison
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DIAGLIT Soft Cream (50g) Estimated Delivery: 2-3 days
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