Plum Glow Toner 100ml

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Achieve a radiant complexion with Plum Vitamin C Face Toner
  • Reduce pigmentation and brighten skin with Vitamin C
  • Alcohol-free formula gentle on all skin types
  • Convenient 100ml bottle for easy application

Market-Based Score (India)

76/100 (3.80/5)
Good value
Well-positioned in the Indian skincare market with room for growth.
Rs.239.00 Rs.429.00
Best price from Amazon.in Amazon.in
Key Features
Category Face Toner
Volume 100ml
Key Ingredients Vitamin C, Mandarin, Kakadu Plum
Alcohol-Free Yes
Skin Types All (Oily, Combination, Acne-Prone, Dry, Normal, Sensitive)
Usage Daily Application
Target Benefits Reduce Pigmentation, Brighten Complexion
Gender Unisex
Details
About Product: Plum Vitamin C Face Toner is specially formulated to give your skin a healthy and natural glow. This toner helps in reducing pigmentation and brightening your complexion. It is suitable for both men and women.
Key Features: - Contains Vitamin C which helps in reducing pigmentation and brightening the skin - Enriched with Mandarin and Kakadu plum extracts - Alcohol-free formula which is gentle on the skin - Suitable for all skin types including oily, combination, acne-prone, dry, normal, and sensitive skin - Comes in a convenient 100ml bottle for easy application
For whom: Plum Vitamin C Face Toner is ideal for anyone looking to achieve a radiant and glowing complexion. It is suitable for individuals of all skin types, including those with sensitive skin.
Pros: - Helps in reducing pigmentation and brightening the skin - Alcohol-free formula is gentle on the skin - Suitable for all skin types - Convenient packaging for easy application
Cons: - Some users may find the scent overpowering - Results may vary for individuals with severe pigmentation issues

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers a range of benefits suitable for various skin types. Vogue
Brand Strength 20 18 Established brand with positive reputation in the market. Brandwatch
Category Momentum 20 15 Growing demand for skincare products in India. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail360
Competition 10 10 Facing moderate competition with room for growth. Forbes
Use-case Advantage 5 3 Addresses common skin issues faced by Indian consumers. Elle
Final Market Score 100 76/100 (3.80/5) Well-positioned in the Indian skincare market with room for growth.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers a range of benefits suitable for various skin types.
    Sources: Vogue
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with positive reputation in the market.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for skincare products in India.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail360
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing moderate competition with room for growth.
    Sources: Forbes
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Addresses common skin issues faced by Indian consumers.
    Sources: Elle
Summary
Well-positioned in the Indian skincare market with room for growth.

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Price Comparison

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Rs.239.00 Rs.429.00

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Rs.239.00 Rs.429.00