Plum Glow Toner 100ml
Smart Rank ⓘ
46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Achieve a radiant complexion with Plum Vitamin C Face Toner
- Reduce pigmentation and brighten skin with Vitamin C
- Alcohol-free formula gentle on all skin types
- Convenient 100ml bottle for easy application
Market-Based Score (India)
76/100 (3.80/5)
Good value Well-positioned in the Indian skincare market with room for growth.
Key Features
Category | Face Toner |
---|---|
Volume | 100ml |
Key Ingredients | Vitamin C, Mandarin, Kakadu Plum |
Alcohol-Free | Yes |
Skin Types | All (Oily, Combination, Acne-Prone, Dry, Normal, Sensitive) |
Usage | Daily Application |
Target Benefits | Reduce Pigmentation, Brighten Complexion |
Gender | Unisex |
Details
About Product:
Plum Vitamin C Face Toner is specially formulated to give your skin a healthy and natural glow. This toner helps in reducing pigmentation and brightening your complexion. It is suitable for both men and women.
Key Features: - Contains Vitamin C which helps in reducing pigmentation and brightening the skin - Enriched with Mandarin and Kakadu plum extracts - Alcohol-free formula which is gentle on the skin - Suitable for all skin types including oily, combination, acne-prone, dry, normal, and sensitive skin - Comes in a convenient 100ml bottle for easy application
For whom: Plum Vitamin C Face Toner is ideal for anyone looking to achieve a radiant and glowing complexion. It is suitable for individuals of all skin types, including those with sensitive skin.
Pros: - Helps in reducing pigmentation and brightening the skin - Alcohol-free formula is gentle on the skin - Suitable for all skin types - Convenient packaging for easy application
Cons: - Some users may find the scent overpowering - Results may vary for individuals with severe pigmentation issues
Key Features: - Contains Vitamin C which helps in reducing pigmentation and brightening the skin - Enriched with Mandarin and Kakadu plum extracts - Alcohol-free formula which is gentle on the skin - Suitable for all skin types including oily, combination, acne-prone, dry, normal, and sensitive skin - Comes in a convenient 100ml bottle for easy application
For whom: Plum Vitamin C Face Toner is ideal for anyone looking to achieve a radiant and glowing complexion. It is suitable for individuals of all skin types, including those with sensitive skin.
Pros: - Helps in reducing pigmentation and brightening the skin - Alcohol-free formula is gentle on the skin - Suitable for all skin types - Convenient packaging for easy application
Cons: - Some users may find the scent overpowering - Results may vary for individuals with severe pigmentation issues
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Offers a range of benefits suitable for various skin types. | Vogue |
Brand Strength | 20 | 18 | Established brand with positive reputation in the market. | Brandwatch |
Category Momentum | 20 | 15 | Growing demand for skincare products in India. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar products in the market. | Retail360 |
Competition | 10 | 10 | Facing moderate competition with room for growth. | Forbes |
Use-case Advantage | 5 | 3 | Addresses common skin issues faced by Indian consumers. | Elle |
Final Market Score | 100 | 76/100 (3.80/5) | Well-positioned in the Indian skincare market with room for growth. |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Offers a range of benefits suitable for various skin types.Sources: Vogue -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Established brand with positive reputation in the market.Sources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for skincare products in India.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the market.Sources: Retail360 -
Competition 10/10
Weight: 10Contribution: 10Rationale: Facing moderate competition with room for growth.Sources: Forbes -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Addresses common skin issues faced by Indian consumers.Sources: Elle
Summary
Well-positioned in the Indian skincare market with room for growth.
Quick Compare

Rs.425.00
⭐ Reviews Summary
✅ What Users Love
- Improves skin brightness and glow
- Helps reduce pigmentation and dark spots
- Alcohol-free formula suitable for sensitive skin
⚠️ What to Watch
- May cause irritation for some users
- Results can take time to become noticeable
- Packaging issues reported, such as leaks

Rs.600.00
⭐ Reviews Summary
✅ What Users Love
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- Convenient orally dissolving strips for easy consumption.
- Pleasant mint flavor makes it enjoyable to take.
⚠️ What to Watch
- Some users report limited effectiveness for deeper sleep.
- May cause drowsiness the next day for some individuals.
- Packaging issues reported, with strips sticking together.

Rs.749.00
⭐ Reviews Summary
✅ What Users Love
- Effective in reducing hair fall
- Contains DHT blockers for improved hair health
- Promotes keratin synthesis for stronger hair
⚠️ What to Watch
- Some users experienced no noticeable difference
- May take time to see results
- Capsules may be large and difficult to swallow
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