Sitaram Ayurveda Dhurdhoorapathradi Hair Oil Dhurdhurapatradi Keratailam Durdurapatradi Coconut Oil 200 ml

Sitaram Ayurveda Dhurdhoorapathradi Hair Oil Dhurdhurapatradi Keratailam Durdurapatradi Coconut Oil 200 ml

Sitaram Ayurveda Dhurdhoorapathradi Hair Oil is a traditional Ayurvedic formulation made with potent herbs like Dhurdhoora (Datura), Patra (Cinnamon) and Tailam (Coconut Oil). This oil is specially formulated to nourish the scalp, strengthen the hair roots, and promote healthy hair growth.

Key Features:
- Made with natural ingredients
- Promotes healthy hair growth
- Strengthens hair roots
- Nourishes the scalp

For whom:
This hair oil is suitable for both men and women who are looking for a natural solution to their hair care needs. It is especially beneficial for those dealing with hair fall, dandruff, and dry scalp.

Pros:
- Helps in reducing hair fall
- Nourishes the scalp and strengthens hair roots
- Made with natural ingredients

Cons:
- Strong herbal fragrance may not be appealing to everyone
- May take time to show visible results

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Blend of Dhurdhoorapathradi, Keratailam, and Coconut Oil caters to diverse hair needs.	India Today, Times of India
Brand Strength	20	10	Established reputation of Sitaram Ayurveda in hair care segment.	The Hindu, Economic Times
Category Momentum	20	15	Growing demand for Ayurvedic hair oils in Indian market.	Mint, Business Standard
Price Positioning	20	15	Competitively priced compared to similar Ayurvedic hair oils in the market.	Livemint, CNBC TV18
Competition	10	6	Facing competition from other established Ayurvedic hair oil brands in the market.	The Indian Express, Financial Express
Use-case Advantage	5	5	Addresses common hair issues like dandruff, hair fall, and scalp dryness effectively.	Outlook, Business Line
Final Market Score	100	71/100 (3.55/5)	Sitaram Ayurveda Dhurdhoorapathradi Hair Oil offers a well-rounded Ayurvedic solution for diverse hair care needs in a competitive market.

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