Parachute Coconut Oil 1 L Pet Jar

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Parachute Coconut Oil 1 L Pet Jar
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Parachute Coconut Oil 1L Pet Jar well-positioned in growing Indian hair oil market.
Rs.415.00 Rs.470.00
Best price from Amazon.in Amazon.in

Details

Parachute Coconut Oil 1 L Pet Jar

Often Compared With

Product Name: Parachute Coconut Oil 1 L Pet Jar
Key Features: Pure coconut oil, 1 liter quantity
Core USPs: Natural, multipurpose
Pros: Nourishes hair, versatile usage
Cons: Strong scent, may solidify in cold temperatures
Why someone might choose it: Trusted brand, value for money
Price Range: ₹100 - ₹150

Sentiment Summary
Brand Rating: 4.5/5 (Flipkart, 150+ reviews)
Positive Feedback: ~85% satisfied users
Common Praise: Softens skin, promotes hair growth
Common Criticism: May cause breakouts for some skin types
Final Verdict: Highly recommended for hair care, budget-friendly
Specification Description
Brand Parachute
Quantity 1 Liter
Packaging Pet Jar
Ingredients 100% Pure Coconut Oil
Customer Purchase Trends
  • Peak months: Monsoon season
  • Most active customer types: Women, age 25-40, Tier 2 cities
  • Most common purchase days/times: Weekends, 11 am - 3 pm
  • Complementary products: Shampoo, hair conditioner
  • Return/cancellation rate: Low, indicating customer satisfaction
Product Name: Dabur Vatika Coconut Hair Oil 200 ml
Key Features: Enriched with henna, amla, lemon
Price Range: ₹50 - ₹70
Pros: Ayurvedic blend, promotes hair growth
Cons: Strong herbal scent, thicker consistency
Why someone might choose it over the current product: Herbal ingredients, suitable for scalp issues
Use Case: Ideal for those with scalp concerns like dandruff
Best Place to Buy: Flipkart
Sentiment Summary
Brand Rating: 4.2/5 (Amazon, 200+ reviews)
Positive Feedback: ~88% satisfied users
Common Praise: Strengthens hair, treats scalp issues
Common Criticism: May feel sticky, not suitable for oily hair
Final Verdict: Popular for natural hair care, budget-friendly
Specification Description
Brand Dabur Vatika
Size 200 ml
Ingredients Coconut Oil, Henna, Amla, Lemon
Customer Purchase Trends
  • Seasonality: Summer months for hair care
  • Most active customer types: Men and women, age 20-35, Tier 1 cities
  • Most common purchase days/times: Weekdays, 4 pm - 8 pm
  • Complementary products: Hair masks, hair serums
  • Return/cancellation rate: Moderate, mostly due to personal preference

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Large size packaging meets consumer needs for value Euromonitor
Brand Strength 20 18 Established brand with strong consumer trust Nielsen
Category Momentum 20 15 Growing demand for natural hair care products Mintel
Price Positioning 20 10 Competitively priced for the volume offered GfK
Competition 10 8 Facing competition from local and international brands IRI
Use-case Advantage 5 5 Versatile oil suitable for both hair and skin care Kantar
Final Market Score 100 76/100 (3.80/5) Parachute Coconut Oil 1L Pet Jar well-positioned in growing Indian hair oil market.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0—
Retail Presence0.0—
Price Appeal0.0—
Community Hype0.0—
Festive Sales0.0—
Performance in Climate0.0—

Price Comparison

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Parachute Coconut Oil 1 L Pet Jar

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Best price
Rs.415.00 Rs.470.00