SIRACILT ULTRAMOIST Lotion Advanced Skin Moisturiser with PEA and Niacinamide Vitamin B3 Reduces redness Scaling Itching Non Greasy Paraben Sulphate Free 100ml

0 reviews

Smart Rank ⓘ 55/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Effectively reduces redness, scaling, and itching for sensitive skin
Lightweight, non-greasy formula for easy absorption
Free from harsh chemicals like parabens and sulphates
Convenient 100ml size for on-the-go hydration

Market-Based Score (India)

66/100 (3.30/5)

Decent

Innovative formulation and competitive pricing position this lotion well in the Indian body lotion market.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.1★	27
Total / Avg	4.10★	27

Consensus: 4.10★ from 27 total reviews

Rs.980.00 Rs.2,000.00

Best price from

Amazon.in

Key Features

Category	Skin Moisturiser
Key Ingredients	PEA, Niacinamide (Vitamin B3)
Size	100ml
Formula	Non-greasy
Free From	Paraben, Sulphate
Benefits	Reduces redness, Scaling, Itching
Suitable For	All skin types
Usage	Face and Body

Details

SIRACILT ULTRAMOIST Lotion Advanced Skin Moisturiser with PEA and Niacinamide Vitamin B3 Reduces redness Scaling Itching Non Greasy Paraben Sulphate Free 100ml

This SIRACILT-ULTRAMOIST Lotion is an advanced skin moisturizer that is enriched with PEA and Niacinamide (Vitamin B3) to effectively reduce redness, scaling, and itching.

Key Features: - Non-greasy formula that is easily absorbed by the skin - Paraben and sulphate free - Comes in a convenient 100ml size for on-the-go hydration

For whom: This lotion is ideal for individuals with sensitive skin that is prone to redness, scaling, and itching. It is suitable for all skin types and can be used on both the face and body.

Pros: - Effectively reduces redness, scaling, and itching - Lightweight and non-greasy formula - Free from harsh chemicals like parabens and sulphates

Cons: - May not be suitable for individuals with allergies to any of the ingredients - Some users may find the 100ml size to be too small for daily use

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative formulation with PEA and Niacinamide Vitamin B3 addressing key skin concerns.	Vogue, Elle
Brand Strength	20	10	Established brand with good reputation in skincare sector.	Brand Equity, India Today
Category Momentum	20	15	Growing demand for advanced skin moisturisers in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced for the premium segment, offering value for money.	Business Standard, The Economic Times
Competition	10	6	Facing strong competition from established and emerging brands in the body lotion segment.	Hindustan Times, Livemint
Use-case Advantage	5	5	Addresses specific skin issues like redness, scaling, and itching effectively.	Femina, Cosmopolitan
Final Market Score	100	66/100 (3.30/5)	Innovative formulation and competitive pricing position this lotion well in the Indian body lotion market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Innovative formulation with PEA and Niacinamide Vitamin B3 addressing key skin concerns.

Sources: Vogue, Elle
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Established brand with good reputation in skincare sector.

Sources: Brand Equity, India Today
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for advanced skin moisturisers in Indian market.

Sources: Mintel, Euromonitor
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced for the premium segment, offering value for money.

Sources: Business Standard, The Economic Times
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing strong competition from established and emerging brands in the body lotion segment.

Sources: Hindustan Times, Livemint
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Addresses specific skin issues like redness, scaling, and itching effectively.

Sources: Femina, Cosmopolitan

Summary

Innovative formulation and competitive pricing position this lotion well in the Indian body lotion market.

Quick Compare

SIRACILT ULTRAMOIST Lotion 100ml

Rs.899.00

⭐ Reviews Summary

✅ What Users Love

Effectively reduces redness and irritation
Non-greasy formula absorbs quickly
Free from parabens and sulfates, appealing to sensitive skin users

⚠️ What to Watch

Some users experienced minimal results over time
Scent may not be appealing to everyone
Packaging issues reported, such as difficulty in dispensing product

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⚠️ What to Watch

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Packaging can be difficult to use when nearing the end

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⚠️ What to Watch

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Some users experienced skin irritation after use.

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