Southern Star Poha Light - 450g
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enjoy a quick and light breakfast with Southern Star Poha Thin
- Perfect for making chivda and healthy snacks
- Convenient 450g pack ensures you always have it handy
- Delicious flattened rice that's easy to cook and versatile
Market-Based Score (India)
66/100 (3.30/5)
Decent Southern Star Poha Thin offers a healthy, convenient breakfast option with solid market potential.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 0★ | 0 |
Total / Avg | 0.00★ | 0 |
Consensus:
0.00★ from 0 total reviews
Key Features
Category | Food |
---|---|
Weight | 450g |
Cooking Time | Quick |
Usage | Breakfast, Chivda, Snacks |
Packaging | Convenient |
Pros | Versatile, Quick-cooking |
Cons | May require seasoning |
Details
About Product:
Southern Star Poha Thin is a 450g pack of light and quick-cooking flattened rice. It is perfect for making traditional breakfast dishes like poha or chivda, as well as healthy snacks.
Key Features: - 450g pack of flattened rice - Light and quick-cooking - Versatile for breakfast, chivda, and snacks
For Whom: This product is great for busy individuals looking for a quick and easy breakfast option, as well as anyone who enjoys making traditional Indian snacks like chivda.
Pros: - Convenient packaging size - Versatile for multiple dishes - Quick-cooking for busy mornings
Cons: - May require additional seasoning for enhanced flavor
Key Features: - 450g pack of flattened rice - Light and quick-cooking - Versatile for breakfast, chivda, and snacks
For Whom: This product is great for busy individuals looking for a quick and easy breakfast option, as well as anyone who enjoys making traditional Indian snacks like chivda.
Pros: - Convenient packaging size - Versatile for multiple dishes - Quick-cooking for busy mornings
Cons: - May require additional seasoning for enhanced flavor
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Thin poha is ideal for quick meals, aligning well with consumer preferences. | IDC, Canalys |
Brand Strength | 20 | 10 | Southern Star is recognized but not a market leader in the segment. | Nielsen, Euromonitor |
Category Momentum | 20 | 15 | The demand for quick-cooking breakfast options is rising in India. | Nielsen, Mintel |
Price Positioning | 20 | 15 | Competitively priced for the target market, appealing to budget-conscious consumers. | MarketWatch, Statista |
Competition | 10 | 2 | Facing strong competition from established brands in the poha segment. | Euromonitor, MarketWatch |
Use-case Advantage | 5 | 4 | Versatile for various snacks, enhancing its appeal beyond breakfast. | Nielsen, Mintel |
Final Market Score | 100 | 66/100 (3.30/5) | Southern Star Poha Thin offers a healthy, convenient breakfast option with solid market potential. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Thin poha is ideal for quick meals, aligning well with consumer preferences.Sources: IDC, Canalys -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Southern Star is recognized but not a market leader in the segment.Sources: Nielsen, Euromonitor -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: The demand for quick-cooking breakfast options is rising in India.Sources: Nielsen, Mintel -
Price Positioning 15/20
Weight: 20Contribution: 15Rationale: Competitively priced for the target market, appealing to budget-conscious consumers.Sources: MarketWatch, Statista -
Competition 2/10
Weight: 10Contribution: 2Rationale: Facing strong competition from established brands in the poha segment.Sources: Euromonitor, MarketWatch -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: Versatile for various snacks, enhancing its appeal beyond breakfast.Sources: Nielsen, Mintel
Summary
Southern Star Poha Thin offers a healthy, convenient breakfast option with solid market potential.
Quick Compare

Rs.172.00
⭐ Reviews Summary
✅ What Users Love
- Quick and easy to prepare, perfect for busy mornings.
- Light texture makes it suitable for various dishes and snacks.
- Versatile ingredient for traditional recipes and healthy options.
⚠️ What to Watch
- Some users find it lacks flavor on its own.
- May require additional seasoning or ingredients for better taste.
- Packaging can be prone to tearing or damage during shipping.

Rs.175.00
⭐ Reviews Summary
✅ What Users Love
- Rich in nutrients and antioxidants
- Unique flavor and aroma enhance dishes
- Supports traditional farming practices
⚠️ What to Watch
- Higher price compared to regular rice
- Longer cooking time required
- Texture may be too coarse for some preferences

Rs.180.00
⭐ Reviews Summary
✅ What Users Love
- Good quality lobia
- Fresh and flavorful
- Value for money
⚠️ What to Watch
- Some beans were discolored
- Packaging could be improved
- Inconsistent sizing of beans
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
---|---|---|---|
![]() |
Southern Star Poha Thin ? 450g | Light & Quick-Cooking Flattened Rice | Ideal for Breakfast, Chivda & Healthy Snacks Estimated Delivery: 2-3 days
In Stock
|
Rs.116.00 Rs.172.00 COD
|
GO TO STORE GO TO STORE |
Southern Star Poha Thin ? 450g | Light & Quick-Cooking Flattened Rice | Ideal for Breakfast, Chivda & Healthy Snacks Estimated Delivery: 2-3 days
In Stock
COD
|