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REORIC Chirata 100g - Bitterstick

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REORIC Chirata 100g - Bitterstick
Smart Rank ⓘ 50/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Pure raw form Chirata sourced from Indian Gentian plants
  • Fresh, natural, and green color without additives or preservatives
  • Traditional herbal remedy for digestion and immunity support
  • Ideal for those seeking natural health benefits

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned in the growing Ayurvedic Chyawanprash market in India.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 6
Total / Avg 4.40★ 6
Consensus: 4.40★ from 6 total reviews

⭐ Reviews Summary

✅ What Users Love

  • High quality and freshness of the product
  • Effective for various health benefits, particularly digestion
  • Natural and pure form without additives

⚠️ What to Watch

  • Strong bitter taste may not be appealing to everyone
  • Limited availability in some regions
  • Packaging could be improved for better freshness retention
Rs.89.00 Rs.300.00
Best price from Amazon.in Amazon.in
Key Features
Category Herbal Remedy
Weight 100g
Form Raw
Source Indian Gentian
Additives None
Preservatives None
Color Green
Taste Bitter
Details

The REORIC Chirata is a 100g pack of pure raw form Chirata, also known as chirayta or Swertia Chirayita leaf. This bitterstick is sourced from Indian Gentian plants and is known for its various health benefits.
Key features of the REORIC Chirata include its freshness, natural form, and green color. It is free from any additives or preservatives, making it a pure and raw form of Chirata.
This product is suitable for individuals looking to incorporate traditional herbal remedies into their daily routine. Chirata is known for its bitter taste and is believed to have various medicinal properties, including supporting digestion and boosting immunity.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High fit due to the product's natural and pure raw form Chirata leaf content. Business Today, Hindu Business Line
Brand Strength 20 10 Established brand with a loyal customer base in the Chyawanprash category. The Economic Times, Livemint
Category Momentum 20 15 Growing demand for traditional Ayurvedic products in India. Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to similar products in the market. CNBC TV18, Financial Express
Competition 10 6 Facing moderate competition from other established Chyawanprash brands. India Today, Outlook India
Use-case Advantage 5 5 Offers unique health benefits due to the presence of Indian Gentian. The Hindu
Final Market Score 100 66/100 (3.30/5) Well-positioned in the growing Ayurvedic Chyawanprash market in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High fit due to the product's natural and pure raw form Chirata leaf content.
    Sources: Business Today, Hindu Business Line
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with a loyal customer base in the Chyawanprash category.
    Sources: The Economic Times, Livemint
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for traditional Ayurvedic products in India.
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: CNBC TV18, Financial Express
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other established Chyawanprash brands.
    Sources: India Today, Outlook India
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Offers unique health benefits due to the presence of Indian Gentian.
    Sources: The Hindu
Summary
Well-positioned in the growing Ayurvedic Chyawanprash market in India.

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Price Comparison

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Amazon.in More Detail

Rs.89.00 Rs.300.00

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REORIC Chirata 100g 100 Fresh Natural Chirayta chiraita leaf Bitterstick Swertia Chirayita Pure Raw Form Chirata Green Chiraita Indian Gentian Hara Chirayata

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Rs.89.00 Rs.300.00