REGALIZ Densita Clarify & Nourish Kit 125ml

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Remove build-up and impurities with clarifying shampoo
  • Nourish and hydrate hair with the nourishing conditioner
  • Ideal for daily use to maintain clean and healthy hair
  • Suitable for individuals seeking nourished hair daily

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned premium hair care kit with competitive pricing in growing Indian market.
Rs.179.00 Rs.399.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Type Shampoo & Conditioner Kit
Volume 125ml Each
Key Features Clarifying & Nourishing
Usage Everyday
Pros Removes build-up, Hydrates hair
Cons May be too drying for some
Price 869.0000
Details
This kit includes a clarifying shampoo and nourishing conditioner that helps to remove build-up and impurities from the hair while providing hydration and nourishment.

Key Features: - Clarifying shampoo helps to remove product build-up and impurities - Nourishing conditioner provides hydration and nourishment to the hair - Suitable for everyday use

For Whom: This kit is suitable for individuals looking to maintain clean, healthy, and nourished hair on a daily basis.

Pros: - Helps to remove build-up and impurities from the hair - Provides hydration and nourishment - Suitable for everyday use

Cons: - Some individuals may find the products to be too drying for their hair type

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers clarifying shampoo and nourishing conditioner in a convenient kit Vogue, Elle
Brand Strength 20 10 Established brand with positive reputation in hair care sector Brand Equity, Business Standard
Category Momentum 20 15 Growing demand for premium hair care products in Indian market Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar premium hair care products Retail360, IndiaRetailing
Competition 10 6 Facing competition from established and emerging premium hair care brands Cosmopolitan, Verve
Use-case Advantage 5 5 Addresses the need for daily hair care with clarifying and nourishing benefits Femina
Final Market Score 100 66/100 (3.30/5) Well-positioned premium hair care kit with competitive pricing in growing Indian market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers clarifying shampoo and nourishing conditioner in a convenient kit
    Sources: Vogue, Elle
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with positive reputation in hair care sector
    Sources: Brand Equity, Business Standard
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium hair care products in Indian market
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium hair care products
    Sources: Retail360, IndiaRetailing
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from established and emerging premium hair care brands
    Sources: Cosmopolitan, Verve
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for daily hair care with clarifying and nourishing benefits
    Sources: Femina
Summary
Well-positioned premium hair care kit with competitive pricing in growing Indian market.

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Price Comparison

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Amazon.in More Detail

Rs.179.00 Rs.399.00

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Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.179.00 Rs.399.00