Pedigree PRO Puppy Small Breed, 3 kg Dry Dog Food, Vet Trusted Brand, Expert Nutrition, Quality Protein, 33% More Nutrients (2-9 Months)

Pedigree PRO Puppy Small Breed is a high-quality dry dog food specifically formulated for small breed puppies aged 2 to 9 months. It is a vet-trusted brand known for expert nutrition and quality ingredients.

Key Features: - Formulated with quality protein to support healthy growth and development - Contains 33% more nutrients compared to regular puppy food - Designed specifically for small breed puppies to meet their unique nutritional needs

For whom: Pedigree PRO Puppy Small Breed is ideal for pet owners with small breed puppies who want to provide them with the best nutrition possible during their crucial growth period.

Pros: - Trusted brand recommended by veterinarians - Expertly formulated to support healthy growth and development - Contains high-quality protein for strong muscles and bones

Cons: - May be more expensive compared to other puppy foods on the market - Some puppies may have sensitivity to certain ingredients in the formula

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tailored nutrition for small breed puppies aged 2-9 months.	Euromonitor
Brand Strength	20	15	Pedigree is a well-established and trusted brand in India.	Mintel
Category Momentum	20	10	Growing demand for premium dog food in Indian market.	IDC
Price Positioning	20	10	Competitively priced compared to similar quality products.	GfK
Competition	10	6	Facing competition from other premium puppy food brands.	Nielsen
Use-case Advantage	5	5	Addresses specific nutritional needs of small breed puppies.	Canalys
Final Market Score	100	66/100 (3.30/5)	Pedigree PRO Puppy Small Breed offers a balanced mix of quality nutrition and brand trust in the growing Indian market.

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