Patanjali Hair Conditioner Colour Protection 100g

Patanjali Hair Conditioner Colour Protection 100g

This Patanjali Hair Conditioner is specially formulated to provide colour protection for your hair. It helps in maintaining the vibrancy and shine of coloured hair, while also nourishing and moisturizing the strands.

Key Features:
- Formulated with natural ingredients like aloe vera, henna, and almond oil
- Helps in preventing colour fading and damage
- Adds shine and smoothness to the hair

For whom:
This hair conditioner is suitable for anyone with coloured hair who wants to maintain the richness of their hair colour while also nourishing their hair.

Pros:
- Helps in maintaining hair colour vibrancy
- Nourishes and moisturizes the hair
- Contains natural ingredients

Cons:
- The scent may be too strong for some people
- May not be suitable for all hair types

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tailored formulation for color-treated hair needs in India.	Beauty Insider
Brand Strength	20	15	Strong brand recognition and trust among Indian consumers.	Brand Equity
Category Momentum	20	10	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitive pricing compared to similar products in the market.	Retail360
Competition	10	6	Facing competition from both local and international hair care brands.	Business Today
Use-case Advantage	5	5	Addresses specific needs of color-treated hair for Indian consumers.	Vogue
Final Market Score	100	66/100 (3.30/5)	Patanjali Hair Conditioner offers a competitive solution for color protection in the Indian hair care market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
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