Parachute Advansed Aloe Vera Enriched Coconut Hair Oil Gold 5X Aloe Vera With Coconut Oil Makes Hair Sooperr Soft 400ml

Parachute Advansed Aloe Vera Enriched Coconut Hair Oil Gold 5X Aloe Vera With Coconut Oil Makes Hair Sooperr Soft 400ml

- About Product: Parachute Advansed Aloe Vera Enriched Coconut Hair Oil Gold is a unique blend of aloe vera and coconut oil specially formulated to make hair super soft and nourished.
- Key Features: The key features of this hair oil include the use of 5 times more aloe vera along with coconut oil, which helps in deeply conditioning and hydrating the hair, leaving it soft and shiny.
- For whom: This hair oil is suitable for all hair types, especially for those looking to add extra nourishment and hydration to their hair.
- Pros: The pros of using this hair oil include its ability to make hair soft, smooth, and manageable, as well as its pleasant fragrance and lightweight formula.
- Cons: Some users may find the consistency of the oil too thick or heavy for their liking, and it may take some time to wash out completely from the hair.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Aloe Vera and Coconut Oil blend caters to the current trend of natural ingredients.	Euromonitor
Brand Strength	20	18	Parachute is a well-established and trusted brand in India.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	AC Nielsen
Competition	10	8	Facing competition from other established hair oil brands offering similar benefits.	IRI
Use-case Advantage	5	5	Addresses the need for soft and nourished hair in Indian consumers.	Kantar
Final Market Score	100	76/100 (3.80/5)	Parachute Advansed Aloe Vera Enriched Coconut Hair Oil Gold 5X Aloe Vera With Coconut Oil is well-positioned in the Indian hair oil market segment.

Factor	Rating (out of 5)	Notes
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