Palmer s Coconut Oil Formula Deep Conditioning Oily Protein Pack Of 2 Pieces 2 Count

Palmer s Coconut Oil Formula Deep Conditioning Oily Protein Pack Of 2 Pieces 2 Count

This Palmer's Coconut Oil Formula Deep Conditioning Protein Pack is designed to deeply nourish and repair dry, damaged hair. Infused with coconut oil, keratin proteins, and silk proteins, this pack helps to strengthen and moisturize hair, leaving it soft and shiny.

Key Features:
- Contains coconut oil, keratin proteins, and silk proteins
- Deeply conditions and repairs dry, damaged hair
- Strengthens and moisturizes hair
- Leaves hair soft and shiny

For whom:
This deep conditioning treatment is ideal for those with dry, damaged hair in need of extra nourishment and repair. It is suitable for all hair types and can be used on a weekly basis to maintain healthy hair.

Pros:
- Provides deep conditioning and repair
- Nourishes and strengthens hair
- Leaves hair soft and shiny
- Affordable and convenient pack of 2 pieces

Cons:
- Scent may be too strong for some individuals
- May be too heavy for those with very fine hair
- Results may vary for extremely damaged hair

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Coconut oil deep conditioning popular for hair health	GfK, Nielsen
Brand Strength	20	15	Palmer's known for quality hair care products	Brandwatch, Kantar
Category Momentum	20	10	Hair oils in high demand in Indian market	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced for a pack of 2	Retail360, IRI
Competition	10	8	Facing competition from other established hair oil brands	Statista, MarketLine
Use-case Advantage	5	3	Convenient pack size for regular use	Spins, Kline
Final Market Score	100	66/100 (3.30/5)	Palmer's Coconut Oil Formula offers a competitive hair oil option in the Indian market.

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