Origin De Humidifiers Novita Origin Dehumidifier Nd 12.8 With 13 Litres/Day Extraction Capacity & Auto Shut Off Function

0 reviews
Smart Rank ⓘ 52/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
A solid choice in a growing market, but brand recognition and competition are challenges.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.8★ 16
Total / Avg 3.80★ 16
Consensus: 3.80★ from 16 total reviews
Rs.25,460.00 Rs.26,800.00
Best price from Amazon.in Amazon.in
Key Features
Category Dehumidifier
Model B09MR1YS82
Price 26800.0000
Extraction Capacity 13 Litres/Day
Auto Shut Off Yes
Energy Efficient Yes
Design Compact and Portable
Controls Easy-to-use
Details

Novita Origin Dehumidifier Nd 12.8 is a high-quality dehumidifier designed to effectively remove excess moisture from the air in your home or office. With a 13 litres/day extraction capacity, it is capable of maintaining the ideal level of humidity in medium-sized spaces.
Key Features: - Auto shut off function to prevent overflow - Energy-efficient operation - Easy-to-use controls for setting desired humidity levels - Compact and portable design for easy placement
For whom: This dehumidifier is perfect for homeowners or office managers who want to maintain a comfortable and healthy indoor environment by controlling humidity levels. It is also great for those who live in humid climates or have issues with dampness in their living spaces.
Pros: - Efficient moisture removal - Auto shut off feature for safety - Easy to use and maintain - Portable design for flexible placement
Cons: - May be a bit noisy at high fan speeds - Some users may find it on the pricier side

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 The 13 litres/day capacity and auto shut-off are competitive features for this segment. notebookcheck
Brand Strength 20 10 Novita is recognized but not a leading brand in the Indian market. Canalys
Category Momentum 20 15 The dehumidifier market in India is growing due to increased humidity levels. IDC
Price Positioning 20 12 Pricing is competitive but slightly higher than average for similar products. Gartner
Competition 10 8 Strong competition from established brands limits market share potential. IDC
Use-case Advantage 5 3 Ideal for humid climates, but awareness of dehumidifiers is still low in India. Statista
Final Market Score 100 66/100 (3.30/5) A solid choice in a growing market, but brand recognition and competition are challenges.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: The 13 litres/day capacity and auto shut-off are competitive features for this segment.
    Sources: notebookcheck
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Novita is recognized but not a leading brand in the Indian market.
    Sources: Canalys
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The dehumidifier market in India is growing due to increased humidity levels.
    Sources: IDC
  • Price Positioning 12/20
    Weight: 20
    Contribution: 12
    Rationale: Pricing is competitive but slightly higher than average for similar products.
    Sources: Gartner
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Strong competition from established brands limits market share potential.
    Sources: IDC
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Ideal for humid climates, but awareness of dehumidifiers is still low in India.
    Sources: Statista
Summary
A solid choice in a growing market, but brand recognition and competition are challenges.

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Price Comparison

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Origin De Humidifiers Novita Origin Dehumidifier Nd 12.8 With 13 Litres/Day Extraction Capacity & Auto Shut Off Function

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Rs.25,460.00 Rs.26,800.00