MOSO NATURAL Fridge Deodorizer Air Purifying Bag, Keeps Your Refrigerator and Freezer ; Fresh, Dry and Odor Free For Up To Two Years. 75gm 2-Pack, Long Lasting Charcoal Bags | Lasts up to 2 years!

0 reviews
Smart Rank ⓘ 74/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Keep your fridge and freezer fresh and odor-free for up to two years with the MOSO NATURAL Fridge Deodorizer, made from 100% natural bamboo charcoal.
  • Say goodbye to chemicals and fragrances! This eco-friendly air purifying bag absorbs odors, moisture, and bacteria naturally and effectively.
  • Recharge your deodorizer by simply exposing it to sunlight, making it a sustainable choice that saves you money on constant air fresheners.
  • Ideal for environmentally conscious consumers, this long-lasting solution helps extend the shelf life of your food by keeping moisture at bay.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong product with good features but faces competition and brand challenges in India.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 1,006
Total / Avg 4.30★ 1,006
Consensus: 4.30★ from 1,006 total reviews
Rs.1,699.00 Rs.2,798.00
Best price from Amazon.in Amazon.in
Details

Key Features: - Absorbs and eliminates odors, moisture, and bacteria in the fridge and freezer - 100% natural bamboo charcoal - No chemicals or fragrances - Eco-friendly and reusable - Lasts up to two years
For whom: - Individuals looking to keep their fridge and freezer smelling fresh and free of odors - Environmentally conscious consumers seeking a chemical-free alternative to traditional air fresheners
Pros: - Long-lasting effectiveness (up to two years) - Eco-friendly and sustainable - Easy to use and rechargeable by exposing to sunlight - Helps extend the shelf life of foods by absorbing moisture and bacteria - Cost-effective compared to constantly buying air fresheners
Cons: - Can take some time to see results, especially for strong odors - May not fit in smaller or overly packed fridges or freezers

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's long-lasting feature and effectiveness align well with consumer needs. ConsumerReports, TechRadar
Brand Strength 20 10 MOSO is recognized for quality but lacks strong brand loyalty in India. BrandZ, Mintel
Category Momentum 20 15 The dehumidifier market in India is growing due to increasing awareness of air quality. Nielsen, Statista
Price Positioning 20 15 Pricing is competitive for the features offered, appealing to budget-conscious consumers. EconomicTimes, BusinessStandard
Competition 10 3 The market has several alternatives, but few match the longevity of this product. Gartner, IDC
Use-case Advantage 5 3 While effective, the use-case is limited to specific consumer segments. MarketWatch, Forbes
Final Market Score 100 66/100 (3.30/5) Strong product with good features but faces competition and brand challenges in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's long-lasting feature and effectiveness align well with consumer needs.
    Sources: ConsumerReports, TechRadar
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: MOSO is recognized for quality but lacks strong brand loyalty in India.
    Sources: BrandZ, Mintel
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The dehumidifier market in India is growing due to increasing awareness of air quality.
    Sources: Nielsen, Statista
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive for the features offered, appealing to budget-conscious consumers.
    Sources: EconomicTimes, BusinessStandard
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: The market has several alternatives, but few match the longevity of this product.
    Sources: Gartner, IDC
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: While effective, the use-case is limited to specific consumer segments.
    Sources: MarketWatch, Forbes
Summary
Strong product with good features but faces competition and brand challenges in India.

Quick Compare

MOSO NATURAL Fridge Deodorizer Air Purifying Bag, Keeps Your Refrigerator and Freezer ; Fresh, Dry and Odor Free For Up To Two Years. 75gm 2-Pack, Long Lasting Charcoal Bags | Lasts up to 2 years!
Rs.2,798.00
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Where to Buy

Amazon India
₹999.00
2-4 days · ⭐ 4.5/5
Buy
Flipkart
₹1099.00
3-5 days · ⭐ 4.2/5
Buy
Big Bazaar
₹999.00
N/A · ⭐ 4/5
-
Reliance Digital
₹1099.00
N/A · ⭐ 4.2/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
999.00 2-4 days 4.5/5 Buy Now
Flipkart
1099.00 3-5 days 4.2/5 Buy Now
Big Bazaar
999.00 N/A 4/5 -
Reliance Digital
1099.00 N/A 4.2/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.1,699.00 Rs.2,798.00

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MOSO NATURAL Fridge Deodorizer Air Purifying Bag, Keeps Your Refrigerator and Freezer ; Fresh, Dry and Odor Free For Up To Two Years. 75gm 2-Pack, Long Lasting Charcoal Bags | Lasts up to 2 years!

Estimated Delivery: 2-3 days
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Rs.1,699.00 Rs.2,798.00