Colgate Enamel Care Toothbrush - 4 Pcs
Smart Rank ⓘ
75/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Gentle on enamel with ultra soft bristles for effective yet gentle cleaning
- Enamel care design for those concerned about protecting their enamel
- Value pack offer of 4 toothbrushes with Buy 2 Get 2 deal
- Multicolor options available for personal preference
Market-Based Score (India)
66/100 (3.30/5)
Decent Colgate Gentle Enamel Ultra Soft Bristles Toothbrush holds strong in growing enamel care segment in India.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.4★ | 16,765 |
Total / Avg | 4.40★ | 16,765 |
Consensus:
4.40★ from 16,765 total reviews
Key Features
Category | Toothbrush |
---|---|
Model | B08G5GPXHR |
Price | 260.0000 |
Bristles | Ultra Soft |
Pack Size | 4 Pcs |
Design | Enamel Care |
Type | Manual |
Colors | Multicolor |
Details
The Colgate Gentle Enamel Ultra Soft Bristles Manual Toothbrush is designed specifically for adults who are looking to take care of their enamel. The ultra soft bristles are gentle on enamel yet effective in cleaning teeth thoroughly.
Key Features:
- Ultra soft bristles for gentle cleaning
- Enamel care design
- Manual toothbrush for precise cleaning
- Comes in a pack of 4, with a Buy 2 Get 2 offer
- Multicolor options for personal preference
This toothbrush is perfect for those who have sensitive teeth or are concerned about protecting their enamel. The soft bristles are designed to be gentle on teeth and gums, making it suitable for daily use.
Pros:
- Gentle on enamel
- Effective cleaning
- Value pack offer
- Variety of colors available
Cons:
- May not be suitable for those who prefer firmer bristles
- Manual toothbrush may not be suitable for everyone's brushing style
Key Features:
- Ultra soft bristles for gentle cleaning
- Enamel care design
- Manual toothbrush for precise cleaning
- Comes in a pack of 4, with a Buy 2 Get 2 offer
- Multicolor options for personal preference
This toothbrush is perfect for those who have sensitive teeth or are concerned about protecting their enamel. The soft bristles are designed to be gentle on teeth and gums, making it suitable for daily use.
Pros:
- Gentle on enamel
- Effective cleaning
- Value pack offer
- Variety of colors available
Cons:
- May not be suitable for those who prefer firmer bristles
- Manual toothbrush may not be suitable for everyone's brushing style
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Ultra soft bristles and enamel care align with market preferences. | Business Standard, The Economic Times |
Brand Strength | 20 | 10 | Colgate's strong brand reputation in oral care in India. | Brand Equity, Forbes India |
Category Momentum | 20 | 15 | Growing demand for enamel care products in Indian market. | Mintel, Euromonitor |
Price Positioning | 20 | 10 | Competitive pricing strategy with Buy 2 Get 2 offer. | Livemint, Business Today |
Competition | 10 | 6 | Facing competition from other established toothbrush brands. | The Hindu, CNBC TV18 |
Use-case Advantage | 5 | 5 | Suitable for adults with enamel sensitivity seeking gentle care. | India Today |
Final Market Score | 100 | 66/100 (3.30/5) | Colgate Gentle Enamel Ultra Soft Bristles Toothbrush holds strong in growing enamel care segment in India. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Ultra soft bristles and enamel care align with market preferences.Sources: Business Standard, The Economic Times -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Colgate's strong brand reputation in oral care in India.Sources: Brand Equity, Forbes India -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for enamel care products in Indian market.Sources: Mintel, Euromonitor -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitive pricing strategy with Buy 2 Get 2 offer.Sources: Livemint, Business Today -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from other established toothbrush brands.Sources: The Hindu, CNBC TV18 -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Suitable for adults with enamel sensitivity seeking gentle care.Sources: India Today
Summary
Colgate Gentle Enamel Ultra Soft Bristles Toothbrush holds strong in growing enamel care segment in India.
Quick Compare

Rs.260.00
⭐ Reviews Summary
✅ What Users Love
- Soft bristles are gentle on enamel
- Multicolor option is visually appealing
- Buy 2 Get 2 offer provides good value
⚠️ What to Watch
- Bristles may wear out quickly
- Some users find the bristles too soft for thorough cleaning
- Color selection may vary from what is shown

Rs.449.00
⭐ Reviews Summary
✅ What Users Love
- Lightweight and non-greasy formula
- Effective sun protection with SPF 50 PA
- Brightens skin and provides anti-pollution benefits
⚠️ What to Watch
- May not be suitable for those with sensitive skin
- Some users reported a sticky feeling after application
- Limited quantity for the price

Rs.750.00
⭐ Reviews Summary
✅ What Users Love
- Tasty and appealing shapes for kids
- Good source of fiber and nutrients
- Convenient packaging size for families
⚠️ What to Watch
- Some buyers found the product to be too sweet
- Price may be higher compared to other similar products
- Some complaints about the cereal getting soggy quickly

Rs.360.00
⭐ Reviews Summary
✅ What Users Love
- Rich and aromatic flavor profile
- High-quality loose leaves with gentle rolling
- Consistent brewing results for a strong chai
⚠️ What to Watch
- Higher price point compared to other brands
- Some users found it too strong for their taste
- Packaging could be improved for freshness
Where to Buy
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