Olay Aura Night Cream 50g

0 reviews
Smart Rank ⓘ 78/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Nourishes skin for a healthy glow
  • Fights 7 signs of aging effectively
  • Suitable for normal, oily, dry, and combination skin
  • Contains Niacinamide and Vitamin E for improved skin texture

Market-Based Score (India)

76/100 (3.80/5)
Good value
Olay Natural Aura Night Cream is well-positioned in the Indian anti-ageing skincare market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 4,980
Total / Avg 4.10★ 4,980
Consensus: 4.10★ from 4,980 total reviews
Rs.336.00 Rs.399.00
Best price from Amazon.in Amazon.in
Key Features
Category Skincare
Product Name Olay Natural Aura Night Cream
Key Ingredients Niacinamide, Vitamin E
Skin Types Normal, Oily, Dry, Combination
Container Size 50g
Benefits Fights 7 signs of aging, Nourishes skin for a healthy glow
Pros Contains powerful anti-aging ingredients, Suitable for a variety of skin types
Cons May not be suitable for sensitive skin types, Texture may be too thick for some users
Details
Olay Natural Aura Night Cream is a nourishing skincare product designed to give your skin a healthy glow and fight the 7 signs of aging. It contains powerful ingredients like Niacinamide and Vitamin E to help improve skin texture and tone.
Key Features: - Contains Niacinamide and Vitamin E - Fights 7 signs of aging - Nourishes skin for a healthy glow - Suitable for normal, oily, dry, and combination skin types - Comes in a 50g container
For whom: This night cream is suitable for anyone looking to improve their skin's health and fight signs of aging. It is great for those with normal, oily, dry, or combination skin.
Pros: - Nourishes skin for a healthy glow - Contains powerful anti-aging ingredients - Suitable for a variety of skin types - Comes in a convenient 50g container
Cons: - May not be suitable for sensitive skin types - Some users may find the texture too thick for their liking

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers Niacinamide and Vitamin E, popular ingredients in Indian skincare Vogue
Brand Strength 20 18 Olay is a well-established and trusted brand in India Brandwatch
Category Momentum 20 15 Growing demand for anti-ageing skincare products in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar night creams in India Retail360
Competition 10 8 Facing competition from other established anti-ageing night creams in India Cosmopolitan
Use-case Advantage 5 5 Addresses multiple skin types, appealing to a wider audience Elle
Final Market Score 100 76/100 (3.80/5) Olay Natural Aura Night Cream is well-positioned in the Indian anti-ageing skincare market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers Niacinamide and Vitamin E, popular ingredients in Indian skincare
    Sources: Vogue
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Olay is a well-established and trusted brand in India
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for anti-ageing skincare products in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar night creams in India
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from other established anti-ageing night creams in India
    Sources: Cosmopolitan
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses multiple skin types, appealing to a wider audience
    Sources: Elle
Summary
Olay Natural Aura Night Cream is well-positioned in the Indian anti-ageing skincare market.

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Price Comparison

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Amazon.in More Detail

Rs.336.00 Rs.399.00

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Olay Natural Aura Night Cream Nourishes Skin for Healthy Glow Fights 7 Signs of Ageing With Niacinamide and Vitamin E Normal Oily Dry Combination Skin 50g

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Best price
Rs.336.00 Rs.399.00