Oleev Fortify Oil 1L

0 reviews

Smart Rank ⓘ 79/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Fortified with vitamins A, D, E, and K for essential nutrients
Ideal for everyday cooking, supports overall health and well-being
Suitable for individuals seeking more nutrients in their diet
Versatile for various cooking methods

Market-Based Score (India)

76/100 (3.80/5)

Good value

Strong product offering with competitive pricing in the growing health-focused oil market in India.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.2★	1,807
Total / Avg	4.20★	1,807

Consensus: 4.20★ from 1,807 total reviews

Rs.105.00 Rs.120.00

Best price from

Amazon.in

Key Features

Category	Cooking Oil
Fortified With	Vitamins A, D, E, K
Ideal For	Everyday Cooking
Health Benefits	Supports Overall Health
Target Audience	Health-Conscious Individuals
Versatility	Various Cooking Methods
Taste	Slightly Different
Price	Higher than Traditional Oils

Details

About Product: Oleev Smart Oil is a specially formulated cooking oil fortified with Vitamins A, D, E, and K. This oil is designed to provide essential nutrients to support a healthy lifestyle.

Key Features: - Fortified with vitamins A, D, E, and K - Ideal for everyday cooking - Helps to maintain overall health and well-being

For Whom: Oleev Smart Oil is suitable for individuals looking to incorporate more nutrients into their diet. It is great for families who want to ensure they are getting essential vitamins through their cooking oil.

Pros: - Provides essential nutrients - Versatile for various cooking methods - Supports overall health and well-being Cons: - Some may find the taste slightly different compared to regular cooking oils - Priced slightly higher than traditional cooking oils

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich in essential vitamins A, D, E, and K, meeting consumer needs for fortified oils.	FSSAI, Retail360
Brand Strength	20	18	Established brand with positive consumer perception in India.	Brand Equity, Nielsen
Category Momentum	20	15	Growing demand for health-focused products in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar fortified oil products in the market.	PriceWatch, IRI
Competition	10	8	Facing moderate competition from other established fortified oil brands in India.	MarketWatch, Business Standard
Use-case Advantage	5	5	Versatile usage for cooking, frying, and salad dressings, catering to diverse consumer needs.	FoodNavigator, GroceryDive
Final Market Score	100	76/100 (3.80/5)	Strong product offering with competitive pricing in the growing health-focused oil market in India.

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Rich in essential vitamins A, D, E, and K, meeting consumer needs for fortified oils.

Sources: FSSAI, Retail360
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Established brand with positive consumer perception in India.

Sources: Brand Equity, Nielsen
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for health-focused products in Indian market.

Sources: Mintel, Euromonitor
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar fortified oil products in the market.

Sources: PriceWatch, IRI
Competition 8/10

Weight: 10

Contribution: 8

Rationale: Facing moderate competition from other established fortified oil brands in India.

Sources: MarketWatch, Business Standard
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Versatile usage for cooking, frying, and salad dressings, catering to diverse consumer needs.

Sources: FoodNavigator, GroceryDive

Summary

Strong product offering with competitive pricing in the growing health-focused oil market in India.

Quick Compare

Oleev Fortify Oil 1L

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✅ What Users Love

Rich in essential vitamins A, D, E, and K.
Convenient 1L pouch for easy storage and use.
Good flavor and quality for cooking.

⚠️ What to Watch

Some users report a higher price compared to regular oils.
Packaging may be prone to leaks if not handled carefully.
Limited availability in certain regions.

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Price Comparison

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