OGMO Breakfast Mix - Energy Boost

0 reviews
Smart Rank ⓘ 50/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Convenient breakfast mix for busy individuals
  • Nutrient-dense with whole grains and fruits
  • Customizable with milk or water
  • Unique and delicious flavor combination

Market-Based Score (India)

66/100 (3.30/5)
Decent
Innovative breakfast mix with strong market fit and competitive pricing

Reviews across marketplaces

PlatformRatingReviews
amazon 3.8★ 9
Total / Avg 3.80★ 9
Consensus: 3.80★ from 9 total reviews
Rs.135.00 Rs.202.00
Best price from Amazon.in Amazon.in
Key Features
Category Breakfast Mix
Key Ingredients Millets, Beets, Raisins
Preparation Mix with liquid and refrigerate overnight
Nutritional Benefits Essential nutrients
Dietary Suitability Vegetarian, Gluten-free
Pros Convenient, Nutrient-dense, Customizable
Cons Acquired taste for millets, Allergies to beets or raisins
Details
OGMO Overnight Millet Raabdi and Beet Raisin Combo Breakfast Mix is a nutritious and convenient option for a healthy breakfast. Simply mix the ingredients with milk or water before bedtime and wake up to a delicious and wholesome meal ready to eat.

Key Features: - Made with high-quality millets, beets, and raisins - No added preservatives or artificial flavors - Quick and easy to prepare, just mix with liquid and refrigerate overnight - Packed with essential nutrients to kickstart your day

For whom: This breakfast mix is perfect for busy individuals who are looking for a nutritious and satisfying meal to start their day. It is also suitable for those following a vegetarian or gluten-free diet.

Pros: - Convenient and time-saving option for breakfast - Nutrient-dense with whole grains, fruits, and vegetables - Can be customized with your choice of milk or water - Offers a unique and delicious flavor combination

Cons: - Some may find the taste of millets to be an acquired one - May not be suitable for those with allergies to beets or raisins

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Unique combination of millet, beet, and raisin appeals to health-conscious consumers Nielsen
Brand Strength 20 10 Established brand reputation in the health food segment Euromonitor
Category Momentum 20 15 Growing demand for healthy breakfast options in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar premium breakfast cereals GfK
Competition 10 6 Facing moderate competition from other premium breakfast mixes in the market IRI
Use-case Advantage 5 5 Convenient and quick breakfast solution for busy individuals Kantar
Final Market Score 100 66/100 (3.30/5) Innovative breakfast mix with strong market fit and competitive pricing
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Unique combination of millet, beet, and raisin appeals to health-conscious consumers
    Sources: Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation in the health food segment
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for healthy breakfast options in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium breakfast cereals
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other premium breakfast mixes in the market
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient and quick breakfast solution for busy individuals
    Sources: Kantar
Summary
Innovative breakfast mix with strong market fit and competitive pricing

Quick Compare

OGMO Breakfast Mix - Energy Boost
Rs.202.00
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Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.135.00 Rs.202.00

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OGMO Overnight Millet Raabdi and Beet Raisin Combo Breakfast Mix

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.135.00 Rs.202.00