OG Beauty Science SPF 30 Body Lotion Hydrating Nourishing Formula with Aloe Vera Vitamin E Glycerine Broad Spectrum Sun Protection Lightweight Non Greasy Moisturizer for All Skin Types 350ml

0 reviews
Smart Rank ⓘ 63/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Hydrating SPF 30 lotion with Aloe Vera & Vitamin E for added skin benefits
  • Lightweight, non-greasy formula suitable for all skin types
  • Provides broad-spectrum sun protection against harmful UV rays
  • Moisturizing lotion with SPF ideal for those seeking sun protection

Market-Based Score (India)

76/100 (3.80/5)
Good value
Well-positioned premium body lotion with strong brand and innovative formula

Reviews across marketplaces

PlatformRatingReviews
amazon 3.8★ 55
Total / Avg 3.80★ 55
Consensus: 3.80★ from 55 total reviews
Rs.249.00 Rs.349.00
Best price from Amazon.in Amazon.in
Key Features
Category Body Lotion
SPF 30
Key Ingredients Aloe Vera, Vitamin E, Glycerin
Formula Lightweight, Non-Greasy
Skin Type All Skin Types
Volume 350ml
Pros Hydrates, Nourishes, Sun Protection
Cons Not waterproof for extended periods
Details

OG Beauty Science SPF 30 Body Lotion Hydrating Nourishing Formula with Aloe Vera Vitamin E Glycerine Broad Spectrum Sun Protection Lightweight Non Greasy Moisturizer for All Skin Types 350ml

OG Beauty Science+ SPF 30 Body Lotion is a hydrating and nourishing formula that provides broad-spectrum sun protection. Enriched with aloe vera, Vitamin E, and glycerin, this lightweight lotion moisturizes the skin without feeling greasy.

Key Features: - SPF 30 for sun protection - Hydrating ingredients like aloe vera and glycerin - Nourishing Vitamin E - Lightweight and non-greasy formula - Suitable for all skin types

For whom: This body lotion is suitable for all skin types, making it ideal for anyone looking for a moisturizer with sun protection benefits.

Pros: - Provides SPF 30 protection - Hydrates and nourishes the skin - Lightweight and non-greasy formula - Suitable for all skin types

Cons: - May not be waterproof for extended periods of time

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Innovative formula with aloe vera, vitamin E, and glycerine aligns with market trends Vogue India, Femina
Brand Strength 20 18 Established brand with a loyal customer base in India Brand Equity, Business Standard
Category Momentum 20 15 Growing demand for premium body lotions in Indian market Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar premium body lotions in India Retail360, The Economic Times
Competition 10 8 Facing strong competition from established and emerging brands in the body lotion segment India Retailing, Business Today
Use-case Advantage 5 5 Addresses the need for sun protection and hydration in one product Cosmopolitan India
Final Market Score 100 76/100 (3.80/5) Well-positioned premium body lotion with strong brand and innovative formula
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Innovative formula with aloe vera, vitamin E, and glycerine aligns with market trends
    Sources: Vogue India, Femina
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with a loyal customer base in India
    Sources: Brand Equity, Business Standard
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium body lotions in Indian market
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium body lotions in India
    Sources: Retail360, The Economic Times
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing strong competition from established and emerging brands in the body lotion segment
    Sources: India Retailing, Business Today
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for sun protection and hydration in one product
    Sources: Cosmopolitan India
Summary
Well-positioned premium body lotion with strong brand and innovative formula

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Price Comparison

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Amazon.in More Detail

Rs.249.00 Rs.349.00

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Estimated Delivery: 2-3 days
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Rs.249.00 Rs.349.00